Wednesday, November 6, 2013

Final Topical Review Paper


LASER: Its Prevalence and Prominence[1]

Glenda Goh Zhi Yan (glenda.goh.2013@economics.smu.edu.sg), Year 1 student, Bachelor of Science (Economics), Singapore Management University.

Executive Summary
Light Amplification by Stimulated Emission of Radiation (LASER) is a device that is capable of generating an intense beam of coherent monochromatic light that can travel over large distances in a specific direction without dispersing (Dasgupta, 2002). Laser light is produced through the process of stimulated emission, where photons are released from excited atoms or molecules and undergo pumping such that energy is introduced into the laser cavity to produce an electromagnetic field. Electromagnetic waves reflect back and forth between the mirrors inside the laser cavity, stimulating further emission of photons with the same phase and frequency that eventually results in an abrupt burst of coherent radiation when the atoms are discharged in a rapid chain reaction (Rouse, 2005).
The prevalence of laser in our contemporary society is characterized by its widespread presence across various industries while its prominence is seen in its increasing importance as a tool harnessed within these different sectors. The context for the prevalence and prominence of laser could be rooted in the discovery of its unique properties that has allowed it to reach exceptional precision and power (Bhawalkar, n.d.), making it immensely valuable and unparalleled in its uses. In addition, the change in consumer taste and preference with the evolving world dynamics has also created an unprecedented growth in the demand for laser.
In this paper, this author will explore the historical rise of laser, its current developments and the resultant implications of laser that includes the risks involved in utilizing this technology. The discussion also encompasses the future considerations in employing laser technology as a solution to the problems faced by mankind or as a tool to enhance the quality of life, where the paper will aim to deal with the management of risks and fears highlighted and predict the potential areas of advancements in the uses of laser that provides for the eventual sustainability of this technology.

1.        Introduction
Laser has assumed a ubiquitous role in modern civilization, dictating our present and shaping our future with its vast applications in the many sectors that make up today’s diverse society. Growing demands coupled with advancements in science and technology has culminated in the extensive development of lasers since the invention of its predecessor, maser, in the 1950s. Currently, there are more than 10,000 different types of lasers, each carrying a different promise in improving the quality of life for mankind. In light of present trends that point towards the popularity of laser as a solution to the many challenges we face and its expansion into more industries than we thought possible, there is a need to learn more about this technology. Moreover, the likelihood of wielding this technology in the future is also highly probable as new uses of laser are being constantly discovered and capitalized on with the cutting edge technology that we now possess. Notably, the extraordinary properties exclusive to laser has given it an advantage over other innovations and made it both a precise and powerful weapon to have, with the increasing cost competitiveness adding viability to its value (Clark, n.d.). As the true potential of laser has yet to be maximized, it is apt to predict that this superior technology is here to stay, making this research extremely relevant. Although applications of laser are abound, what we have generated thus far is merely the tip of the iceberg and mankind has yet to see the best and most of this intriguing technology. However, owing to the innumerable types and uses of this versatile technology, it is wise to narrow down on the main areas that laser has been applied to. Hence, this author will be focusing her discussion on a few key areas to highlight the pivotal role of lasers in leading significant improvements made within these main sectors: medical, military and communications. The reason for choosing different sectors is to cover a diverse range of industries in order to better appreciate the prevalence of laser while the impetus behind the specific selection of major promising sectors is to demonstrate the prominent role that laser has played in leading to breakthroughs that have allowed the aforementioned industries to explore new frontiers.
This paper aims to explore the history of laser since its inception in the 20th century, tracing its evolution from a mere concept to the actualization of this innovation and finally, its rise in prominence and prevalence. Next, the paper examines the current situation that we are in, highlighting the contemporary developments in laser that have helped solve problems and even improved the quality of life for mankind. It also illuminates the way laser technology has revolutionized life on Earth, transforming the future of our health, our national security and our interaction with others. The paper also deals with the possible consequences and complications that can arise from the improper use of laser. This leads to the discussion of future considerations to manage these problems and address fears that man might bear towards this technology. In addition, the paper will underline the future of laser and predict the potential areas of growth that aims to evaluate the sustainability of this technology, in hope to bring to light the relevance and value of laser in the future. Essentially, will laser still be as prevalent and prominent in the future as it is now?

2.        Historical Perspectives
The birth of laser dates back to approximately a hundred years ago in 1917 when Albert Einstein conceptualized the process of “Stimulated Emission”, a fundamental principle that is later found to be behind the construction of the first laser. This theory proposes that the interaction between high-energy atomic molecules and a lower energy electromagnetic wave will lead to a transfer of energy between them that in turn, stimulates the creation of a photon with the same energy and frequency as the subsequent photons emitted. The resultant light is an intense and coherent beam, otherwise known as laser light (“Stimulated emission”, n.d.). Prior to the introduction of laser, the knowledge of stimulated emission based on Einstein’s predictions, first motivated the invention of MASER (Microwave Amplification by the Stimulated Emission of Radiation) in the early 1950s (Halliday & Resnick, 1986, as cited in “What is a maser?”, n.d.). Maser is a device that is capable of generating powerful beams of radiation at short wavelengths by producing coherent electromagnetic waves through amplification from stimulated emission. Pioneered by notable scientists like Charles Townes, the first maser, ammonia maser, was created in 1954. Demonstrations of the first maser at the Columbia University reflected its capability of producing around 10 nanowatts of power, radiating at a wavelength of slightly more than 1 centimeter (Rose, 2010). However, maser carried a limitation that crippled its progress. The wavelength of the light produced through this device was restricted to the microwave region of the electromagnetic spectrum, which meant that maser could only operate at microwave frequencies (“This Month in Physics History: Einstein predicts stimulated emission”, 2005). Moreover, masers required high magnetic fields and difficult cooling schemes to work, reducing its feasibility (Palmer, 2012). This drove the creation of laser that had shorter wavelengths and was able to generate more energy than its predecessor. In 1960, Theodore H. Maiman spearheaded the construction of the first laser, the ruby laser. It is termed as such because the ruby laser is made up of a ruby crystal. The chromium atoms forming the crystal give ruby its vibrant red colour and result in the light emitted from the laser to be of a similarly distinct deep red colour. As shown in Figure 1 below, the ruby laser contains a quartz flash tube, a cylindrical rod made up of ruby crystals and two mirrors at each end, one completely reflective and the other partially reflective. The flash tube is a high-intensity lamp spiraled around the ruby rod, where high-voltage electricity within the flash tube causes it to generate an intense burst of light that excites the atoms in the ruby crystal such that some of these atoms produce particles of light (photons) when they reach a high energy level. Through the process of stimulated emission, photons from one atom stimulate the emission of photons from other atoms and the light intensity is amplified. The mirrors placed at either end of the ruby rod reflect the photons back and forth, further stimulating the emission of photons and continuing the process of amplification. Eventually, the beam of light that leaves through the partially silvered mirror at one end of the ruby rod is known as laser light (“The first ruby laser”, n.d.).



Figure 1. Components of the first ruby laser
Reproduced from The First Ruby Laser. (n.d.)

The initial signs of laser’s growth to prominence can be traced back to early 1963 when Barron’s magazine estimated that the annual sales for the commercial laser market was likely to hit $1 million after lasers began appearing in the commercial market in 1961. This number is later seen to grow extensively as industry analysts predict that the global laser market will grow about 11 percent in 2010, with total revenue soaring to $5.9 billion (“History of the laser”, n.d.). Looking forward from historical perspectives, it is expected that the global market for lasers will grow further, reaching $8.8 billion in 2014 (“Recovery and new opportunities spur 9% growth in laser market”, n.d.). Although laser sales were punctuated by recession especially during the global economic recession of 2008/2009, the laser market has managed to recover its losses and record a steady upward growth by 2010. According to Overton, Anderson, Belforte and Hausken (2011), although the worldwide revenue earned from the laser market dropped by a shocking 23.5 percent from the $6.54 billion recorded in 2008, its recovery has been faster and more extensive than the predicted growth rate of 11 percent by 2010. In fact, laser sales increased by a sharp 27.3 percent from 2009 to 2010, neutralizing the 27 percent downturn witnessed during the recession and the demand for laser has been observed to be growing ever since.

3.        Current Situation
Since its invention, laser has evolved substantially, with modifications made and new variations introduced since the first working ruby laser paved the way for a growing laser market. Lasers are now perceived to be invaluable tools across a multitude of applications as a consequence of their extreme versatility, easily becoming one of the most significant innovations developed in the 20th century (“Lasers in our lives, 50 years of impact”, n.d.). The inception of laser technology with the introduction of the first laser can be described as “a solution looking for a problem” and this problem soon found grounds across a diverse range of sectors, including medicine, military and communications. Notably, a laser’s distinctive qualities such as its unique production of a narrow and intense beam of light that is able to travel in a specific direction without dispersing; has differentiated it from ordinary light and increased its value to the emerging demands and growing needs of the modern society (Garwin and Lincoln, 2003). As a result, laser has been successfully harnessed as an answer to challenges in the aforementioned sectors. Quoting Garwin and Lincoln (2003), “Today, lasers are everywhere: from research laboratories at the cutting edge of quantum physics to medical clinics, supermarket checkouts and the telephone network”. This is especially true as we enter a technological age, where turning to advanced tools for help to solve problems or improve the quality of life is becoming almost instinctive and this precisely explains the current situation where laser is seen to be both prevalent and prominent. Hence, this paper aims to examine the different types of laser used in the present day as means to solving problems faced in the three key sectors or as a revolutionary technology employed in these industries to improve the quality of mankind. The implications of laser on the health and safety of mankind will also be included in the discussion of the current situation within the laser market.
(i) Laser as it is today
In this paper, I will explore some of the current developments in laser that have been used to cater to the demands and needs of the identified industries in order to provide a better insight into the present situation within the laser market.
a)     Medicine

Laser medicine refers to the use of a variety of laser types in the process of a medical diagnosis, therapy or treatment (“Lasers in Medicine”, n.d.). Each laser operates within a very narrow wavelength range and emits a strong beam of coherent light that is capable of focusing on a very small point, enabling lasers to have a high power density aimed at a specific area (Harris, 2011). These special properties have given lasers an edge over sunlight or other light sources at targeting medical applications, which explains both the use of lasers in many areas of medical diagnosis and treatments (its prevalence), as well as the significant rise in the number of medical procedures carried out (its prominence) using this superior technology (“Advancements in Laser Technology Drives the Global Medical Laser Systems Market, According to a New Report by Global Industry Analysts, Inc.”, 2013).

Advancements in laser technology have generated a plethora of applications within the medical field, where some of the current developments include the use of laser in areas such as ophthalmology, oncology, cardiology, dermatology, dentistry, cosmetic surgery, diagnostics, gynecology, gastroenterology, and urology (“Advancements in Laser Technology Drives the Global Medical Laser Systems Market, According to a New Report by Global Industry Analysts, Inc.”, 2013). This report will serve to provide insights into the use of medical lasers in some of these areas highlighted.

1. Ophthalmology

Ophthalmology is the branch of medicine that is concerned with the study and treatment of disorders and diseases of the eye. Ophthalmology currently utilizes an imaging technique named Optical Coherence Tomography (OCT) that is able to give high-resolution, cross-sectional, and three-dimensional images of biological tissue in real time by making use of the coherent light emitted from a laser. This technology has allowed ophthalmologists to see a cross section of the cornea to diagnose retinal disease and glaucoma, demonstrating the importance of laser in medical applications. Beyond the use of OCT to diagnose problems related to our eyes, there has been much enthusiasm about its potential in other areas of medicine. According to Fujimoto, a co-inventor of this technology from the Massachusetts Institute of Technology (MIT), one of the major areas that is emerging for OCT is fiber optic imaging of arteries, where the harnessing of OCT as an imaging tool for observing heart vessels will create a breakthrough in the medical field as it gives cardiologists the unprecedented ability to see what they are doing (Harris, 2011).

The application of laser in ophthalmology is not merely limited to the diagnosis of possible complications in our eyes but also extends to the treatment of these complications. Laser-Assisted In Situ Keratomileusis (LASIK) is an example of how laser has been employed to treat refractive errors, improve vision and reduce or eliminate the need for spectacles or contact lenses. This procedure makes use of a highly specialized laser, the excimer laser, to alter the shape of the cornea, which is the transparent front covering of the eye that is responsible for the refraction of light and accounts for approximately two-thirds of the eye’s total optical power (Randleman, n.d.). LASIK involves the use of an instrument called a microkeratome to create a thin and circular flap in the cornea. The surgeon then proceeds to pull back the hinged flap to remove the underlying corneal tissue with the use of an excimer laser that generates a cool ultraviolet light beam to precisely ablate tissue from the cornea to reshape it. The flap is then repositioned and laid back into place, covering the area where the corneal tissue was removed. When the cornea is reshaped in the right way, it is able to better focus light into the eye and onto the retina, providing clearer vision and correcting refractive errors such as myopia and astigmatism (“LASIK technology to boost eye refractive surgeries in Kenya”, 2013). LASIK has been proven to be safe and effective for majority of the patients, with many advantages such as its ability to accurately correct most levels of myopia (nearsightedness), hyperopia (farsightedness) and astigmatism, with a fast procedure that usually lasts only 5 to 10 minutes and is generally painless. Moreover, since a computer guides the laser, the results are precise and accurate, with most patients requiring only a single treatment to achieve the desired outcome (Randleman, n.d.). As of 2010, over 20 million people worldwide have undergone LASIK surgery, making it one of the most common surgeries performed today, a phenomenon that would not have been possible without laser technology (“LASIK & Laser Eye Surgery”, 2013). The extensive use of laser in medicine and surgery is no wonder laser has grown to become a technology both prominent and prevalent in the medical field as it is harnessed both as a solution to the various health complications we have and as a tool to improve the quality of life for mankind.

2. Oncology

Oncology is the branch of medicine that deals with cancer through the study and treatment of tumours. Lasers play a major role in the early detection of cancer. The infrared (IR) laser, for example, is capitalized on for its potential in infrared spectroscopy, which deals with the infrared region of the electromagnetic spectrum. This is light with longer wavelength and lower frequency than visible light. IR lasers will thus be useful since cancer and healthy tissue may have different transmissions within the infrared range. Currently, researchers are exploring the application of IR laser in measuring melanomas and detecting skin cancer, where early diagnosis is vital to the survival rates of patients. The IR laser is tested in Israel during its annual free public melanoma screenings and it was proven to have enabled physicians to differentiate between benign marks and actual melanoma in patients suspected to have skin cancer (Harris, 2011).

Apart from its uses in the diagnosis of cancer, lasers are also increasingly used in the treatment of different types of cancer. This is because lasers are less damaging to the human body compared to X-ray therapies and surgeries. Lasers are highly effective in curing illnesses related to gynecology, ear, nose, throat, tongue, palate and cheeks, being curative in the early stages of cancer and valuable in reducing tumours to facilitate surgical procedures during the later stages of cancer. Currently, a new type of cancer treatment known as photodynamic therapy (POT) is introduced into the study of oncology that combines laser with light-sensitive dye or hematoporphyrin derivative (HPD). HPD comes from cow’s blood and is injected into the body of patients such that the substance settles in the malignant tissues. A red light from the argon pumped dye laser is then focused onto the area and proceeds to activate HPD, where the energized substance will then release a highly reactive chemical that destroys the cancer cells. Reports have shown that POT is 80 to 90 percent successful in resulting in the total or almost total regression of tumours, remaining effective even if other forms of therapy are exhausted and have failed. This technique is highly selective for a diseased tissue and leaves healthy cells relatively untouched, reducing the risk of utilizing this laser technology. Indeed, the use of lasers to remove cancerous growths or tumours in the body has heralded an era of knifeless and bloodless surgery in some cases, illustrating the importance of laser in the medical sector as a tool harnessed to provide solutions to the health problems that mankind faces (“Laser and its applications”, n.d.).

b)     Military

Currently, laser is also used for military purposes, where its applications in establishing defense and security are far-reaching and covers land, water and air protection. This exemplifies the prevalence and prominence of laser in the modern context where advanced technology is consistently being put to use to either address challenges or increase the quality of life. This paper will examine some of the uses of laser to enhance water and air prowess for the military to provide its people with greater safety and surveillance.

1.     Water: Underwater laser

Lasers are currently used for underwater transmission of signals. Previously, submarines have to depend on sonar to locate enemy vessels and to steer clear of objects underwater, which has severe limitations since marine animals like whales and dolphins can send false signals that leads to the sonar system being inaccurate in alerting the navy. Moreover, the sonar system cannot provide a well-defined picture since the sonar beam is scattered and spread out underwater, with the salt in seawater further causing the sonar beam to bend and create a wrong illusion that the target is appearing when it is not in reality. One other key consequence of using sonar is that it exposes the position of the craft to the enemy, hindering the navy’s ability to remain concealed when conducting their operations. In light of these problems, a superior technology needs to be introduced and this comes in the form of laser technology. Lasers are currently employed for effective ranging (the process of determining the distance between one position to another position) and detection of underwater objects or potential enemy targets. This is achieved with the use of a frequency doubled Nd:YAG laser, an argon ion gas laser or a Raman shifted xenon chloride laser. A schematic diagram of an underwater ranging and viewing system is shown in Figure 2 below. It consists of a laser transmitter, which sends high power laser pulses of about 10-nanosecond duration to the target at the rate of 30 to 50 per second through a beam splitter. After going through a diffuser, laser light that is reflected by the beam splitter is made to fall on the photodiode in the ranging and display circuit to start the time interval counter. The reflected light from the target is collected by telescopic optics after an interference filter eliminates stray radiation. A range gating circuit helps to avoid unwanted echoes. The reflected pulse from the target is intensified by the image intensifier and the output is sent to the image orthicon, which generates an image of the object. In this way, both the range and the image of the target are obtained. With high power release of several megawatts, underwater ranging is possible up to 500 meters in clear water. This allows the military to navigate underwater more effectively (“Laser and its applications”, n.d.). 

Figure 2. Schematic diagram of underwater ranging
Reproduced from Laser and Its Applications. (n.d.)

Other military uses of laser include underwater communication between submarines, where lasers are employed to build a guidance system with absolute privacy for torpedoes (self-propelled underwater missiles) and other unmanned underwater vehicles so that they are able to navigate without direct or continuous human control. Recent underwater laser communication has been established via satellite, from ground-to-satellite and then to underwater stations (“Laser and its applications”, n.d.).

1.     Air: Air Reconnaissance

Lasers are also used as secretive illuminators for high precision aerial reconnaissance especially in the night. Previously, this was achieved using a camera equipped with magnetic flares or powerful strobe lights but the power supplies were simply too cumbersome. Lasers, with their useful properties of having a narrow and intense beam of light, are thus sought after as an alternative to earlier technologies. A helium-neon laser or a gallium arsenide semiconductor laser is employed to provide air reconnaissance. The schematic diagram of the laser camera is shown in Figure 3. According to the diagram, light from a laser beam travels downwards through a six-sided prism scanner towards the surface of the Earth, where the prism will scan through a selected angle that is right angle to the direction of the flight of the aircraft. Another beam of light passes through a Pockels cell modulator and when it emerges from the modulator, the beam strikes the prism scanner and is then reflected and recorded on the film. The laser beams reflected from the target area are picked up by a Schmidt lens, which projects the light onto a photodetector. The video output of the photodetector corresponds to the reflectivity of the observed terrain and thus, drives the modulator. The returned beam then modulates the original beam. The images generated are similar to those captured under daylight conditions. Hence, this allows the military to photograph the movements of their enemy targets even at night under high secrecy during the flight of the aircraft. Currently, this laser system has been tested and proven to be a success by the United States Air Force Tactical Air Reconnaissance Centre, demonstrating the importance of laser technology even as a tool to aid in the operations of the military (“Laser and its applications”, n.d.). 

Figure 3. Schematic diagram of a laser camera
Reproduced from Laser and Its Applications. (n.d.)

a)     Communications

The current use of laser as means to transmit signals and send data has revolutionized the way we communicate, replacing conventional methods that make use of radio frequencies. The finite nature of the radio spectrum coupled with the insatiable appetite for these radio waves has made laser an even more useful technology in a world that increasingly demands faster and higher quality communication. The military is one major contributor to this phenomenon, especially with the introduction of unmanned aerial vehicles that requires the ability to transmit live, streaming videos to military bases around the globe. Moreover, this demand is postulated to increase with the proliferation of higher resolution sensors that feed on more bandwidth. In addition, overcrowded radio airwaves are susceptible to interference or illegal operations by opponents to jam signals and intercept messages. On the other hand, laser communications do not make use of the radio spectrum, which eliminates the problems and limitations of using radio waves (Magnuson, 2013). A particular aspect of laser transmission that makes it preferable to the ordinary radio waves is the strict secrecy enabled by the narrow beam width of laser light. A high level of secrecy is preserved between two points because no unwanted reception outside the narrow rays emitted from the laser is able to pass through and hence, an interception-proof communication network can be brought to fruition (“Laser and its applications”, n.d.). This is especially useful in the area of communication for military purposes since adversaries have to first detect the narrow laser beam and then place an object in front of the ray in order to disrupt the transmission. Furthermore, to intercept the data sent, a receiver has to be positioned in the path of the laser beam, all of which are difficult to do especially without detection (Magnuson, 2013).  Moreover, a laser communication system is immune from jamming and from interference by spurious radio noise, which makes it an even more effective technology in facilitating communication (“Laser and its applications”, n.d.).

Laser communication can also be harnessed for space purposes. While radio-based space communications are used typically, current advancements in laser technology can revolutionize the way we send and receive signals, video, images and other data since lasers are able to transmit data at a speed 10 to 100 times more efficiently than radio frequencies while consuming conspicuously lesser power. In addition, the shorter wavelength of lasers ensures that energy is not unnecessarily dispersed as the light travels through space. A conventional Ka-band (A component of the K band within the microwave band under the electromagnetic spectrum) signal from Mars, for example, is dispersed excessively such that the diameter of the energy when Earth receives it is of a magnitude greater than the Earth’s diameter. A signal sent by a laser however, disperses over a smaller area (the distance across a small part of America) and thus, wastes less energy. Moreover, shorter wavelengths allow for significantly more bandwidth compared to radio frequencies, where radio waves have to fight over a limited and finite bandwidth. Currently, invisible and near-infrared lasers are tested for the purpose of sending data to and from the satellite and the NASA team is working towards developing a stable, efficient and cost-effective optical laser communication technology (“Technology Demonstration Missions: Laser Communications Relay Demonstration (LCRD)”, 2013).

(ii) Laser and its implications
While laser has brought about a string of benefits for mankind, it would be over-ambitious to assume that it is without its shortcomings. Laser technology has multiple risks attached to it, and can potentially cause complications despite it being deemed as a relatively safe instrument to wield (“Risks from lasers”, n.d.). This paper will analyze some of the impacts of laser on health and safety to provide a more holistic understanding of not merely the benefits but also the possible dangers and consequences of utilizing this tool. This knowledge is especially important in light of the growing prevalence and prominence of laser in an advanced and technologically reliant society as the one we currently reside in, as it ensures that we reduce the chances of having asymmetrical and imperfect information of the technologies that we make use of.

1.     Impact of laser on health (Risk of laser in surgery)

Lasers used for the purpose of surgery can have negative impacts on our health. This is because all medical procedures including laser treatments expose patients to varying degrees of risk and complications. While we can minimize the extent of the risks involved, it is nearly impossible to completely eliminate the dangers attached to medical operations. Hence, it is prudent that patients are informed about the potential hazards before undergoing laser surgery. Similarly, medical practitioners should attain a good knowledge of the implications of laser and its causes to better manage and prevent these complications from occurring (“Risks from lasers”, n.d.). Hence, this paper will examine the risks involved in laser surgery to demonstrate the impact of laser on our health.

a)     Risks of laser eye surgery

According to the Royal College of Ophthalmologists, severe complications as a result of laser eye surgery are rare with negative side effects arising in less than 5% of patients undergoing this treatment and chances of extreme implications such as blindness occurring being almost completely absent (“What are the risks of laser eye surgery?”, n.d.). However, this does not nullify the existence of risks and complications involved. Some of these risks include the possibility of impaired night vision after the laser eye surgery, which makes it difficult for the patient to see under dark conditions. As a result, glares, haloes or double visions may occur that can cause sight to be uncomfortable for these affected patients. This is because the surgery can reduce the patient’s vision under dim light even though a positive visual result is recorded under standard testing conditions after the laser eye surgery is completed (“LASIK eye surgery: Risks”, 2011).

Apart from that, corneal flap complications can arise as a consequence of laser eye surgery. These problems surface in the process of removing or folding back the flap during the surgery (“LASIK eye surgery: Risks”, 2011). A slipped corneal flap, which is a flap that becomes detached from the rest of the cornea, is a common complication that occurs after the surgery. While the chances of corneal flap dislocations are reported to be highest immediately after the surgery, late dislodging of the corneal flap is not unusual and can occur 1 to 7 years after the surgery (“LASIK complications”, n.d.). In-growing cells is another laser surgery risk that occurs when trapped debris causes cells to grow underneath the corneal flap (“What are the risks of laser eye surgery?”, n.d.). Epithelium, the outermost corneal tissue layer, ends up growing abnormally under the flap (“LASIK eye surgery: Risks”, 2011) in a symptom called epithelial in-growth (“LASIK complications”, n.d.), which can develop into a sight-threatening complication that leads to the patient having to risk the probability of visual impairment (“Epithelial Ingrowth”, n.d.). 

Laser eye surgery also hinders with tear production and thus, patients might face with exceptionally dry eyes during the post-surgery period (“LASIK eye surgery: Risks”, 2011). Dry eyes are accompanied by stinging or burning sensations that are painful and can affect the quality of vision, with the bad news being that this negative side effect is among one of the most common risks of laser eye surgery (“What are the risks of laser eye surgery?”, n.d.).  Moreover, in extreme cases, severely dry eyes can occur and cause permanent chronic pain or even blindness especially when it is left untreated (“LASIK complications”, n.d.). Thus, it is vital that patients get sufficient information about the risks of using such a technology especially if they are prone to conditions like dry eyes that can worsen after the surgery is conducted (“What are the risks of laser eye surgery?”, n.d.).

b)     Risks of laser skin surgery

Aggressive advertising has culminated in a century centered on the pursuit of beauty and youth. The advent of cosmetic laser technology has fueled this obsession with smoother, fairer, younger and more radiant skin. However, many are unaware of the resultant complications that can arise as a result of such dermatologic laser surgery. My paper explores some of these risks to bring to light the potential negative implications of using laser.

One of the epidermal complications that can arise as a result of dermatologic laser surgery is postoperative blistering, which is the formation of blisters or vesiculation due to epidermal thermal damage. This negative side effect can develop from all laser systems used in laser skin surgery and is typically witnessed from the use of Q-switched laser irradiation for tattoo removal. Some reasons for the development of this complication include the use of too much laser fluence (a stream of laser particles) or the unintentional absorption of laser energy due to the increased presence of an epidermal chromophore (an atom or a group of atoms responsible for the colour of a compound) such as melanin in a tan. (Brown, 2012).

One of the dermal complications that occur following laser skin surgery is scarring. This is among one of the most feared negative implications due to its long-lasting and near-permanent nature. Scarring results from direct laser-induced thermal damage or from complications such as postoperative infection that leads to excess damage to the collagen comprising the dermis. Cutaneous laser resurfacing has the highest risk of causing scarring due to the deliberate destruction of dermal tissue and the increased risk of infection occurring in the de-epithelialised skin. Moreover, since every individual’s skin has different levels of receptiveness towards such laser treatments, it is difficult for a surgeon to predict the implications of laser skin surgery and thus, the risk of such complications are still existent despite being operated on by the best and most well-trained surgeons (Brown, 2012).

2.     Impact of laser on safety (Risk of laser on aviation safety)

Laser light can be harnessed for multiple purposes across a diverse range of sectors as described in the above section on the current uses of laser. In this segment, however, the paper will explore a different side of laser light as it serves to highlight the potential risks attached to utilizing laser technology, with the focus placed on safety considerations in the area of aviation.

Lasers are aimed at airspace for various reasons that differ from entertainment in the form of laser pointers or outdoor shows, to research in fields like astronomy. Lasers are even used to shine at aircrafts to warn pilots that they are straying into unauthorized air spaces. For the purpose of this research paper, I will narrow down on the risks associated with the use of lasers that affect aviation safety. Laser light can be hazardous when it is directed at aircrafts. In United States, it has been reported that the number of incidents of lasers being directed at its aircraft has exceeded 2,800 since 2004, raising concerns towards the misuse of lasers aimed into airspace as they create dangerous flight conditions for pilots, endangering the lives of those on board the plane (“Laser safety”, 2013). This happens when the sudden and unexpected burst of bright visible light causes distraction to the pilot and result in them feeling unsettled. Moreover, as the brightness of the light intensifies, it can interfere with a pilot’s vision due to the glare from the laser light that makes it arduous to see out the windscreen. A pilot’s night vision might be shrouded and this can disrupt the smooth proceedings of a flight operation. Laser light can even lead to temporary flash blindness for the pilot that incapacitates a pilot’s ability to see clearly and stimulates the appearance of afterimages that leaves temporary spots in the pilot’s vision. These negative side effects can lead to severe consequences if the pilot is unable to recover his sight on time as it jeopardizes the safety of the crew and passengers on board the plane especially during critical phases such as takeoff, landing and emergency maneuvers. While such cases are rare, the danger of lasers causing eye damage is not entirely mitigated. High power laser light is capable of leading to permanent eye injury. This injury varies in its severity depending on the precision and intensity of the laser light shone on the aircraft. In extreme cases, such eye damages as a result of the bright light emitted from a laser can induce a state of complete and permanent loss of vision (“Lasers and aviation safety”, 2013).

Bearing in mind the implications stemming from the various applications of laser, it is prudent that users of laser are aware of the risks involved so that they can form more informed decisions before wielding this technology. This is especially important since laser is becoming increasingly prevalent and prominent as proven in this paper, which leads to the consequences being amplified and the urgency to manage these risks and fears being elevated. Thus, this leads to the need for the subsequent section on the future considerations of laser technology.

4.        Future Considerations
This section of the paper explores the future considerations pertaining to the use of laser technology. It will examine how risks and fears perceived can be better managed through the introduction of counteractive measures, and predict the future of laser technology to assess the sustainability of laser as a prevalent and prominent tool.
(i) Management of risks and fears
In light of the various risks brought about by the applications of laser as discussed above, it is beneficial to introduce the possible measures that can be taken to manage these risks so as to allay fears that some might bear towards the use of this technology.
a)    Management of fears towards the risks of laser in surgery

Risks and fears towards the use of laser in surgery can be managed by following a set of guidelines. This includes a comprehensive understanding of the dangers involved especially in the case of a laser eye surgery that serves the purpose of correcting an individual’s vision, which is considered an optional surgery since it does not pose a grave threat to the patient’s health and well being (“LASIK eye surgery: How you prepare”, 2011). As addressed above, patients with dry eyes and other eye conditions such as keratoconus (a cornea condition) or health problems such as HIV or other immunodeficiency conditions should particularly factor in the possibility of an increased risk when undergoing the treatment and the chances of laser aggravating their existing problems in the case of dry eyes (“LASIK eye surgery: Risks”, 2011). This similarly applies to laser skin surgery since laser treatment might not be suitable for sensitive skin and inflamed or broken skin. Thus, it is important to undergo laser operations only after detailed consultations under a registered practitioner so that the patient’s suitability is fully evaluated and advised before the commencement of the treatment (“Laser treatment”, 2012).

Post-surgery measures can also be undertaken to reduce the risk of complications arising and speed up the healing process. For laser eye surgeries, risks of negative implications can be lowered if patients regularly attend post-surgery examinations that monitor the recovery of the operated eye and ensures the optical health of the patient. Patients also need to follow through with post-surgery care by adhering to the regimen of eye drops, protective eyewear especially under glaring lights and other procedures recommended by the physician to better manage the risks of negative side-effects occurring (“After laser eye surgery – Post LASIK care”, n.d.).

b)    Management of fears towards the risks of laser on aviation safety

Similarly, there is a range of measures that can be taken to reduce the potential risks of laser on the safety of aviation. This includes enforcement, where police officers are mobilized on aerial vehicles like helicopters to patrol and identify culprits that are misusing laser to aim into airspace and disrupt the smooth proceedings of aircrafts. Hazard reduction measures can also be employed to manage the risks of laser accordingly. Examples of such methods include the termination of laser beams on structures like buildings or trees during outdoor laser shows for entertainment as mentioned in the section above. This would prevent the laser beam from trespassing protected airspace and interfere with aviation safety. Another hazard-reduction measure that aims to minimize risks is through the development and compliance of policies for outdoor laser operations like that of National Aeronautics and Space Administration’s (NASA) “Use Policy for Outdoor Lasers” and American National Standards Institute (ANSI) standard “Safe Use of Lasers Outdoors”. Regulatory measures such as the implementation of bans that restrict the use or sale of lasers can aid in the management of risk of laser light being shone inappropriately on aircrafts. Countries can follow the footsteps of Australia who imposed legal regulations on the purchase, storage and utilization of laser pointers in 2008. Pilots and crew can also undergo training to receive knowledge on the procedures towards quicker recovery in the event of laser illumination. Articles with the likes of “Laser Illuminations: The Last Line of Defense – The Pilot!” have also been published in aviation magazines to provide more information on the management of risks associated with laser beams. Lastly, active hazard-reduction measures can be considered when dealing with the negative implications of laser on aviation safety. These measures introduce protective eyewear such as laser safety goggles to shield pilot from the bright light emitted from a laser. Advancements in technology have allowed for the creation of smart goggles that are capable of detecting laser light and stimulate a blockage or dimming system according to the wavelength and intensity of the laser beam. Glare shields that work like windscreen filters can also be used to minimize any incoming laser light. These methods can serve to reduce the consequences of laser incidents and thus, effectively manage the risks of laser on aviation safety (“Lasers and aviation safety”, 2013).

(ii) Laser in the future
The advent of lasers in the 1950s has allowed for Man’s dream of possessing this useful and powerful technology to materialize and its development since then has seen laser being incorporated within our daily lives, as an important and transformational tool of both prevalence and prominence (Noticewala, 2011). From surgery and medical diagnostics to laser equipments for warfare and defence, lasers are employed in virtually every facet of our lives (“Laser Innovation: Why The Next 50 Years Look Even Brighter”, n.d.). However, future developments of laser are still unknown, with the continued sustainability of laser’s pervasiveness and preeminence being an open question to many. Hence, this paper aims to study the situation of laser in the future. Moving away from historical perspectives and the current situation, this section serves to provide a shift in focus towards the potential areas of growth in the market of laser, which has been forecasted to carry great promise in all the identified industries that will be covered in detail below. This is especially so as the laser’s capability is now improving in leaps and bounds with the use of science and technology to manipulate the almost infinite combinations of pulse durations, pulse shapes, wavelengths and power levels of laser that will exponentially increase the potential applications of laser (“Laser Innovation: Why The Next 50 Years Look Even Brighter”, n.d.).

a)    Medicine

According to researchers, laser technology will be harnessed to create new alternatives to conventional biomedical practices. For instance, lasers are extremely beneficial as tools to aid in medical diagnosis because their useful properties allow for non-invasive probing of tissue (Noticewala, 2011). In the diagnosis of cancer, a biopsy is typically needed to confirm the nature of the lump detected so as to ascertain if the growth is cancerous. However, such conventional methods are usually time-consuming and so, lasers are employed instead to develop faster and better diagnostic techniques to identify cancerous cells. A laser-based sensor is developed for future applications to aid in tumour detection by making use of a transmitting fiber to transfer laser light to a microscanner mirror positioned at the end of the endoscope, which deflects the laser beam and illuminate the identified tissue. An 8-millimeter-diameter micro-electro-mechanical system (MEMS) microscope head is fixed into the laser-based sensor, where it will serve to magnify tissue cells measuring merely 10-20 micrometers that are too small to be seen by the human eye. In this way, this laser-based sensor can be used for future cancer diagnosis, potentially eliminating the need to undergo biopsy (“Lasers deliver a bright future for diagnostics”, 2010). The recent creation of a handheld laser scanner also carries great potential in improving the future medical scene as it aims to enhance the efficiency of breast cancer diagnosis. The laser scanner produces a spectral “fingerprint” of patients to evaluate if the breast tumours developed need more intensive treatments. This device generates comprehensive breakdowns of the amount of hemoglobin, water and fat content, tissue density and oxygen consumption by the tumour to allow medical practitioners to attain more precise information on the effects of chemotherapy on cancer cells, and thus determine the necessary treatments more accurately. This is a function exclusive to the use of laser that the traditional mammogram is unable to replicate. Taking into consideration the gray areas in the contemporary use of the mammogram for breast cancer detection, this new laser equipment aims to minimize the flaws associated with present technologies to improve the quality of diagnosis procedures. This laser scanning method, for example, can improve detection of breast cancer in younger women whose breast tissue are denser and are hence, less sensitive to the mechanisms of a mammogram. While the innovation is still under evaluation, it has definitely brought hope to the advancement of medical diagnosis that is pivotal as the first step to the treatment of potential health problems faced by mankind in the future (“Lasers deliver a bright future for diagnostics”, 2010).

Apart from the uses of laser in medical diagnosis, lasers also carry the potential in serving as the future of addiction therapy. Researchers are looking into harnessing laser light as solutions to stamp out addictive behaviours. Addictions to drugs such as cocaine are becoming one of the major health concerns especially in countries like America, where approximately 1.2 million people are affected by cocaine addictions and annual emergency room visits as a result of cocaine usage are as high as 482,188. A cocaine addiction occurs when victims consume the drug compulsively and end up losing the ability to function without it, resulting in the constant abuse of this drug. It has been reported that approximately 80 percent of the people who attempt to kick off the habit end up experiencing a relapse within a short duration of six months, demonstrating the ineffectiveness of present therapies in getting rid of cocaine addiction. This is where laser can be employed to curb the addiction, possibly in the future. Experiments are currently being conducted to measure the impact that laser has on the brain activity of lab rats that were addicted to cocaine. Since cocaine has been found to cause low levels of activity in the prefrontal cortex, clouding one’s ability for behavioural flexibility and decision-making, laser light is aimed at this region of the brain to test its effectiveness in reducing addictions. The results of these experiments reveal that laser can activate the nerve cells in the prefrontal cortex, where this newfound ability is proven to greatly reduce addictive behaviours, providing mankind with a breakthrough in the use of lasers for future applications in the medical sector (Nordqvist, 2013).

b)    Military

The prominence of laser in the future is not merely exemplified by the potential applications of laser technology in the medical sector but is also proven by its expected use to improve military prowess in years to come. In America, for example, the navy is expected to deploy lasers in ships by the year 2014. This will give its military powerful cutting-edge weaponry, as the ship-mounted laser is believed to be able to decimate small boats in the water and unmanned aerial vehicles with the infrared energy emitted. The effectiveness of this laser equipment has been tested and an unmanned drone was seen to burst into flames after the laser was aimed at it. The laser’s ability to ignite and burn targets without the hassle of having to replace the magazine like that in typical firearms can be very useful in future military applications especially as America can now use this superior technology to attack the drones utilized by Iran to surround and harass the Navy’s ships. These lasers have a hundred percent success rate in exterminating targets and possess several additional advantages such as a relatively low cost of operating it ($1 per laser shot) and the flexibility of the laser to have non-threatening functions alongside its lethal capacities, which enables it to be used as means to send warning signals to other vessels alongside its main purpose. Laser weapons are described as the future of national defence and warfare, and similar laser weapons are constantly being developed such as the FEL (free electron laser) that is tested to be capable of burning and destroying feet of raw steel, with a power range that is adjustable according to weather conditions. This provides the military with an even more flexible weapon. While these laser-based innovations are not released in the market yet, it is safe to conclude that laser is here to stay (Fishel, 2013).

5.        Conclusion
In conclusion, this paper serves to demonstrate the progress of laser technology from its initial inception as a mere concept to its current state of prevalence and prominence. The birth of the first ruby laser in 1960 has snowballed into the multiple applications of laser across different industries such as medicine and surgery, military and communications. Present day uses of laser include laser in oncology, lasers for air reconnaissance and lasers to improve the efficiency and speed of communication, all of which have served to revolutionize the way we live as lasers offer viable and valuable solutions to the challenges we face in our daily chores and have been employed to improve the quality of life for mankind. Nevertheless, it is apt to recognize the limitations of using this technology. Laser carries risks that can endanger our health and safety, which would thus require counteractive measures to manage these negative implications and minimize the adverse impacts of laser. With the availability of a diverse range of methods to manage these risks, the future of laser technology is enhanced especially as new and more cutting-edge lasers are increasingly being materialized with advancements in science and technology that has ensured the sustainability of laser’s prevalence and prominence even in the future.

6.        References
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[1] This paper is reviewed by Clara Chu and Zhuang Lingzhen.

Monday, October 14, 2013

Session 7

We started class on a lighter note with our professor showing us the video "Humans! - A Green Natural Funny Cartoon". Although it is just an animation, there are important messages to be taken away from this short clip. The wicked humour behind it highlights the tremendous damage that Man has done to harm the Earth, destroying Nature's ecosystem and stripping our planet of its resources. In our greed for better and for more, we have turned into what our professor terms "sinners", serving as parasites on Earth with the risk of expanding our destructive actions to other planets beyond Earth as predicted in the video. The urgency for a change in the actions of mankind is blatant in this cartoon, but there is a problem. Considering the speed and magnitude of the harm we have inflicted on the environment, new considerations have to be factored in. Even if we place ourselves on the threshold of change and seek alternative trajectories to move forward, will this change be sufficient? Can we salvage what we have ruined with our own hands in time? Although advancements in technology have created a string of breakthroughs like solar power, wind power and energy-efficient buildings to help save the planet, these efforts are still inadequate especially as human activity continuously destroy the environment. Nevertheless, it is admittedly a step forward in the right direction and we should aim to sustain these green efforts while working towards removing our reliance on practices that severely pollute the environment.

Since this session touches on the topic of biotechnology, it is helpful to define biotechnology. With the understanding that technology is the application of knowledge to solve problems, biotechnology is thus the utilisation of bioprocesses and life systems to make a difference. There are different colours in biotechnology, with red being the biomedical field (applied to humans), green relating to plants and animals, blue denoting the marine applications of biotechnology and lastly, white involves industrial applications. According to our professor, "When we are able to grow the resources we need, we will finally be on our way to sustainability".This is especially apt in a technologically advanced world like the one we live in where efforts to create sustainable living through developments such as agribiology, environmental life sciences and industrial biotechnology are increasingly rampant, much to the benefit of humankind. It is interesting to find out from our professor that in fact, the vast majority of life forms possess the same architecture to build new developments because we are from the same building block. Nature uses the same building block to create organisms such that we are all fairly similar (For example, rat and humans actually hold 70% similarity and a papaya tree and humans carry 48% similarity). In order to help mankind find the solutions to our problems, new developments, new innovations and new technologies are constantly being discovered and generated as we progress such that those that find themselves unable to adapt to the evolving world order will lag behind and eventually lose their competitive advantage (i.e. Falling Stars). It is this need to search for answers to the conundrums plaguing the world today that provides the basis for the occurrence of a biobusiness revolution as man combines biology with new technology to help address the problem of a growing demand for more food production as we face an increasing population. 

Agriculture accounts for 2.6 trillion of the global biobusiness market, a huge amount relative to the other biobusiness sectors. As society became more advanced, people started to migrate and move to urban areas. This shift included some 58% of the population, with the turning point being the year 2000, the beginning of the current millennium. Notably, America had the highest rate of urbanisation with a dramatic rise from 42% to 76%. Urbanisation brought with it a bout of changes that included an increase in affluence as income levels rose. Consumption patterns experienced a change as people started to become used to the idea of having a proper sewage system, garbage system and other services associated with increased wealth and comfort. However, this shift away from a rural lifestyle of farming that people were used to leading in the past also brought about problems such as overcrowding and an increased tendency for the spread of infectious diseases. Another problem that affluence from urbanisation brought about is our greed for higher quantity and quality of the food we consume. This brings me to a quote from Mahatma Gandhi that "There's enough on this planet for everyone's need but not for everyone's greed". More than ever before, there has to be an increase in productivity to satisfy the ever-growing appetite of man. 

The pursuit of higher quality food is increasingly evident in the modern society as people start to become very concerned with what is added to their food. Organic products form a growing market as people are realising the harm of the huge amounts of pesticides and chemicals in their food products and are thus, seeking a change in their consumption patterns. The number of people who are prepared to pay premium for organic products are steadily climbing up and a poll in class conducted by our professor accurately reflects this change. Although  few people are willing to pay 15-20% more for organic products (e.g. tomatoes), the vast majority of class are willing to pay 5% more. Organic products are now a trend caused by a myriad of factors like higher levels of affluence in many households, dissemination of information of the harmful chemicals in regular food products that has allowed people to realise a need for alternatives as well as the advancement in technology that has made these alternatives available to many at an increasingly affordable price. 

It is also essential to develop products that are sustainable and hence biobusiness capitalises on both biological knowledge as well as expertise in technology to create sustainable food sources. Farmed fish is an example of a sustainable food source where the cultivation of our own fish rather than capturing fish from wildlife has reduced the damage done to the ecosystem. Now, over 50% of what we eat are farmed fish and wild fish takes up only a small proportion of our diet. Forestry is a process that allows forests to regrow and sustain itself. This is a key development especially for US and Brazil, where the loss of forests is becoming a major issue for them. The Amazon rainforest that serves as lungs for them is now increasingly converted to roads and settlements as a result of deforestation caused by human activity that is steadily converting forested areas to non-forested areas. Between 1991 and 2000, the total area of forest lost in the Amazon rose from 415'000 to 587'000 square kilometres, with the mean annual deforestation rate experiencing an 18% increase between 2000 to 2005 (22,392 square kilometres) as compared to the previous 5 years (19,018 square kilometres) as trees were cut down to make way for the construction of highways like the Trans-Amazonian highway. 

Inventions in genetic engineering has made genetically-modified food available to us. It was fascinating to find out that more and more of the food products that we consume daily are genetically modified. Did you know that the tomato ketchup you love is made of genetically modified tomatoes or that Doritos, our favourite snack brand contains genetically modified corn? Seeing that the line between genetically and non-genetically modified food is now blurred, people are demanding for a labelling of products in order for them to receive information of what they are eating and thus, make better choices in their consumption patterns. While European countries and Japan practice this, US is however against the idea of labelling. The impetus for doing so is to encourage people to treat GM food like non-GM food to prevent discrimination against the consumption of GM food especially when GM food contains extra nutrients that might be more beneficial or tastier for consumers. While doing so is justified by increasing people's acceptance towards GM food, it can be seen as deceit because producers are not giving consumers sufficient information to help them make better choices. There are possible side effects resulting from the consumption of GM food and thus, labelling not only prevents the restriction of freedom wielded by consumers in deciding the type of food they want to eat but also helps ease the process of tracing the source of food in the case of side effects to aid in the understanding of the contribution of the artificially-added ingredients in causing these complications. 

Apart from GM food, the process of selective breeding to produce desirable traits is also applied to other areas of biobusiness such as animal husbandry. Animal husbandry is the practice of selectively breeding and raising livestock to promote desirable traits in animals that are considered advantageous to man. It can also be seen as the exploitation of a species in agriculture in a way that benefits all species. This method has helped increase the number of livestock available, which is useful in increasing food production to meet the rising global demand especially as animals play an important role in creating a sustainable future by providing multiple functions to the agricultural system. Techniques such as artificial insemination and embryo transfer are frequently used today, not only as methods to guarantee that females breed regularly but also to help improve herd genetics. This may be done by transplanting embryos from high-quality females into lower-quality surrogate mothers - freeing up the higher-quality mother to be reimpregnated. This practice vastly increases the number of offspring which may be produced by a small selection of the best quality parent animals. On the one hand, this improves the ability of the animals to convert feed to meat, milk, or fiber more efficiently, and improve the quality of the final product. On the other, it decreases genetic diversity, increasing the severity of disease outbreaks among other risks. 

While biotechnology only makes up a small portion of the global biobusiness market (40 US$ billion), it can definitely seen as a summit opportunity in the biobusiness landscape because of its great potential in many areas. Biotechnology has diverse applications, be it marine biotechnology (GM salmon), food biotechnology (stem cells, production of burgers in labs), industrial biotechnology (biocatalysts such as enzymes that are used in washing machines) or environmental biotechnology (bioremediation that introduces nutrients to stimulate activity of existing bacteria or to create new bacteria that consumes waste materials so as to aid in waste management). Agribiotechnology is the application of science while agribiology is the study of knowledge regarding farming. Previously, as majority of the population stayed in rural areas, farming was the main source of income for many, a predominant occupation in the period before industrialisation brought about vast technological advancements. Now, farmers have progressed to farmists. Instead of traditional farmers planting seeds and waiting up to long periods for the growth of their crops, technology and increased knowledge has changed things. Farmers are now well-educated (many farmers now are university graduates), well-trained and specialised such that they are well-learned on how to get higher yield from the crops harvested. This has helped increase food productivity. While the available people working in farms have decreased with the phenomenon of urbanisation hitting the world, taking its place is a rise in the number of big industrial farms that utilise machine, equipments and technology to increase output and productivity. The use of specialised and well-trained farmers in farms that possess the necessary equipments and technology is essential especially in the world of biobusiness. Strong, flexible spider silk is one of the most valuable materials in nature as it could be used to make an array of products, from artificial ligaments to parachute cords. However, we can not produce it on a commercial scale until the introduction of biotechnology that has created a goat able to produce spiders' web protein in its milk. This is achieved through genetic engineering, where a spider's dragline silk gene is inserted into the goat's DNA such that the goat would produce the silk protein only in their milk. This "silk milk" could then be used to manufacture a web-like material called biosteel, which is reportedly 7-10 times as strong as steel and can stretch up to 20 times without losing its strength properties. Biosteel also has very high resistance to extreme temperatures, not losing any of its properties within -20 to 330 degrees celsius. In creating such an advanced product like this, specialised and trained farmers in a controlled environment are required to prevent such technology from leaking out to the ecosystem and food chain.

There is an opportunity cost between growing food and growing energy resources. For example, when we grow corn to produce energy, we are reducing the amount of corn available for consumption. Our food supply is thus affected and this leads to an increase in commodity prices that makes food less affordable. Similarly, when we use land to develop biotechnology resources, available land for farming is reduced and food supply is once again affected. As a result, one area that is worth looking into in the future is managing this tradeoff between growing food and growing energy resources so that mankind can reap the benefits of both simultaneously without having to sacrifice one when possessing another.

The controversy on whether to GM or not to GM has been ongoing since genetic engineering was first introduced. Developments in genetic engineering of animals and food have evolved so much so that GM can even be applied on dogs to create the ideal dog for pet lovers through the selective breeding of traits. Similarly, GM is also applied on many of our food products and agricultural crops. This includes corn, where many of the rich corn cobs that we now see in the market is in fact the product of selective breeding. The Green Revolution is in fact entirely based on selective breeding. Through the renovation of agricultural practices, man has been able to harness technology to produce more food for a growing world population such that we are not only self-sufficient now but also able to sustain ourselves in the future. The beginnings of the Green Revolution were often attributed to Norman Borlaug, an American scientist interested in agriculture. In the 1940s, he began conducting research in Mexico and ultimately developed new disease resistance high-yield varieties of wheat. This resulted in Mexico being able to produce more wheat than what was needed by its own citizens, such that Mexico became an exporter of wheat by 1960s, a drastic change from before when the country was importing up to half of its wheat supply. Not limited to Mexico, countries all over the world have also benefitted from the developments made during the Green Revolution. India, for example, was on the brink of a mass famine in the early 1960s because of its rapidly growing population. Borlaug and the Ford Foundation then implemented research there and they developed a new variety of rice, IR8, that produced more grain per plant when grown with irrigation and fertilisers. Today, India is one of the world's leading rice producers and IR8 rice usage has spread throughout Asia. The use of Green Revolution technologies has exponentially increased the amount of food production worldwide. We have been practicing GM but on a macro level and the difference now is that we know genetic material better, which has allowed us to identify the high yield gene for example that has helped increase the ease and precision in choosing genes for selective breeding, allowing for higher productivity than ever before.

Other areas of the biobusiness revolution include industrial life sciences. This is where our biofuels come under. Biofuels come from food sources like corns and sugarcanes. In the example of sugarcanes, the sugar harnessed from it is converted to ethanol. The idea of using biofuels is to create a sustainable living where we can get everything available out of food rather than retrieving oil from the ground. In the case of the sugarcane, ethanol can be used to power cars while the residual cane waste is used to generate heat and power, such that we efficiently maximise our usage of the product while reducing the amount of waste. Biotechnology in mining is the use of living organisms or their products for industrial purposes. An example of an industrial application is the bioleaching of copper, a process that involves the use of bacteria to leach a metal of value such as copper from a sulphide material. By incorporating the bacteria into the environment, it is able to do the job of accumulating and extracting resources from underground for us, a practice that is more environmentally friendly since this method allows us to extract materials without affecting the environment.

Next, we watched a video on "What are biomaterials?" The key messages that I took away from the video is that bio-based materials are the product of our search for ways to use biotechnology to make the manufacturing of common products sustainable through the use of renewable resources. The growing demand for plastic, a petroleum-based product, can contribute to global and environmental degradation. Thus, biotechnology is then harnessed to provide a solution to this problem by introducing new green plastics that are made with sugars from corn or other plant materials and not petroleum-based materials to help pave the way towards reducing reliance on our diminishing supply of fossil fuels. In this way, bio-based materials help reduce the environmental impact of society's widespread use of plastics. Ultimately, plants are renewable resources and the various materials that biotechnology can create from plants can replace those made from fossil fuels, which are not renewable resources. Moreover, since these materials are made from plants, it brings about the possibilities of composting and recycling. Bio-based plastics use 30-50% less  petroleum in its production, which results in lower carbon dioxide emissions by 50-70% and hence, reduce the problem of global warming caused by greenhouse gas emissions. Biomaterials represent a new trajectory for a sustainable future that uses renewable products in replacement of products that are made of non-renewable and depleting natural resources. As researchers pave the way forward, it is up to us to sustain these green efforts and project this change in our future to save the planet from further environmental damage caused by human activity.

We also discussed about food security, which refers to the availability of food and one's access to it. Everyone has the right to adequate food and bearing this in mind, we should aim to provide food to everyone on the planet such that the poor can be freed from problems like food shortages, malnutrition and starvation. While the Green Revolution has increased the amount of food production worldwide, there are criticisms against it. The major criticism is that places like Africa have not significantly benefitted from the Green Revolution because the country still struggles with problems like lack of infrastructure, governmental corruption and insecurity in nations. Thus, for food security to be established for all nations, there is more to be done such as addressing the sociopolitical, economic, physical and physiological aspects before our goal can be achieved.

I learnt alot from this lesson and would rate it a 9.5/10!

Cheers,
Glenda

Saturday, September 28, 2013

Session 6

Our professor started the lesson with a quote from Albert Einstein, which serves as a reminder to us that our mindsets are important in affecting our outlook on life. Simply put, if we are able to develop a curiosity for our surroundings, there will always be something to learn and gain from. This brings us back to the Organisational Behavioural Model raised in Session 2 that highlights the difference between  the Rising Stars and the Falling Stars. This model is applicable to Einstein's quote because what he characterises as "one that sees everything as though it is a miracle" is in fact one that adopts a rising star mindset since an individual that does so will be open to change, keen to adapt and improve, and thus be capable of learning more. On the other hand, one that lacks the curiosity and thirst to seek new perspectives and perceive their learning process to be closed and self-sufficient will then view life "as though nothing is a miracle" and risk being classified as a Falling Star. A key takeaway message here is the interdependence between our attitudes towards life and what we can hence, gain out if it. Learning can be lifelong if we seek to discover new openings everyday. Learning can be a novel experience if we find joy in these new findings. It is the choice we make in the beginning that determines the outcome. 

The Greek proverb "A society grows great when old men plant trees whose shade they know they shall never sit in" gives us an idea of the importance of sustainability. Sustainability can be defined as development without jeopardising current resources. To secure a future for the next generation, there is a need for a shift in focus from our self-vested interests in maximising our usage of present resources to adopting practices that ensure that these resources can be used for a prolonged time to benefit not just the current population but also the society in the future. The need to create a sustainable future is a prelude to the bio-business revolution, the topic for this session.

As bio-business develops into a growing industry, taking up over 25% of global GDP and hiring over 40% of the workforce, we might come to the conclusion that the workers in this industry are generating a high level of income but this is not the case as more than 50% of the labour force in bio-business engage in subsistence farming and are thus, low wage earners. The global bio-business market size is also an underestimate of actual figures because the chart does not include the profitable beauty market and the lucrative sex trade. These industries are not included within the global bio-business market due  to their controversial status. Our class however perceives beauty to be a commercial activity based on life science and hence 30% of us consider it to be a bio-business. Another reason why the statistics given for the global market size of bio-businesses might be inaccurate can be attributed to the exclusion of some sectors within the industry. In the agriculture industry for example, only food-based sectors are considered in the calculation of its contribution to global GDP. Non-food based sectors such as logistics, supply chain of supermarkets and restaurants are not included. 

The healthcare bio-business sector involves the provision of biomedical processes as well as biomedical research. Healthcare is seen to be a growing sector especially with the rising affluence of the middle classes that leads to a spike in demand for higher quality and more frequent healthcare services. However, it can be observed that this demand is extremely polar with the US being the biggest spender as it utilises 52% of the world's resources on healthcare, while other countries do not spend as much. Healthcare is key in ensuring the sustainability of our population and hence, should be given as much emphasis in other regions of the world. There is thus a need to increase the awareness of the importance of healthcare especially in areas like South Asia that only spends US$33.5 billions on healthcare, at least four times lesser than that of America. 

Next, we moved on to discuss the bio-business landscape, which consists of summit, valley and cloud opportunities. The best approach highlighted by our professor is to embark on summit opportunities, which capture the value in existing propositions while simultaneously creating new areas of interest to develop into cloud opportunities. An example of an industry that capitalises on summit opportunities would be the biomedical arena. Cloud opportunities are termed as such because the ideas generated might be novel and interesting but they still remain a fantasy rather than an actual innovation since their invention or business plan still needs to be made marketable and feasible before it can be concretised. On the other hand, we need to acknowledge that less emphasis should be placed on valley opportunities as such opportunities utilise the old approach of being manufacturing-centered rather than knowledge-intensive and do not value-add to the bio-business landscape. 

From the trends in bio-business related innovation, it can be concluded that new patents are generated at a rapidly increasing rate as seen in the sharp rise in life science patent approvals by the US Patent Office between 1977 and 1997. NCE (New Chemical Entity) patents have increased as the rate of generating new products and chemicals have been rising rapidly over the years. The number of microbiologic innovation patents also increased with the growing trend of genetically engineered bacteria, yeast and other microorganisms. Lastly, multicellular organism innovation patents have also increased from a scenario of null patents approved to a significant 318 patents approved. A notable example of multicellular organism innovation would be cloning, where a rise in cloning cases has been observed since the the controversial cloning of Dolly the sheep. This growing demand for life science patents could be attributed to the booming bio-business industry that has spurred the rise in innovations in the various sectors. As a result of these new innovations in the life sciences and biotechnology, the cumulative annual revenues generated by the leading biotech companies has increased significantly over time. Nevertheless, biotechnology still occupies a very small proportion (less than 0.5%) of the bio-business arena even with the growth of new innovations. Hope is not lost since the usefulness of biotechnology in its broad applications to solve challenges and generate a wide range of products  ensures that biotechnology still garners much interest, and is even expected to revolutionise the bio-business landscape in the future.

Next, our professor showed us a futuristic video on "Health Future Vision", which sparked our class discussion on telemedicine. The ability to speak to the doctor through broadband in the comfort of our own homes makes intentional trips to a clinic/hospital to see the doctor personally, a redundant practice in the future; severely cutting down on waiting time, transport costs and effort. This is an innovation especially beneficial for the elderly or physically disabled patients that might find the travelling process too inconvenient for them. In the doctors' perspective, telemedicine is useful since they can now conduct a real-time check on their patients and access medical records of them at any time of the day that helps increase their efficiency in the diagnosis and treatment procedure.  While telemedicine might seem like a win-win situation for both patients and medical practitioners, some countries have imposed laws that decree that patients have to be physically present when consulting the doctor before a diagnosis can be made. Nevertheless, the ease and efficiency of telemedicine has spurred the change in such rules to embrace new technological developments. In California, for example, one needs to travel up to an hour to reach the hospital. With technological advancements, accessibility to healthcare is expected to improve so that patients can contact a doctor through a phone call or through Skype. Apart from that, the idea of a digital wallet introduced in the video is also extremely appealing as it reduces the hassle of carrying heavy wallets containing various credit cards. The fingerprint system adds an extra level of security to the wallet, making it only accessible to the user in the case of theft, which can prevent the misuse of stolen credit cards observed in modern society.

As more countries move away from the status of "developing" to "developed", there has been a subsequent shift from infectious diseases to chronic diseases. The spread of infectious diseases as a result of poor water supply, lack of access to antibiotics, poor sanitation and bad living conditions has reduced due to efforts of millennium goals to improve healthcare and infant mortality. "Burden of disease" refers to the number of people who are sick and the number of days of quality life left (opportunity cost in time as a result of falling sick). Previously, more than 65% of global burden of disease was infectious disease but the world has changed dramatically such that the problem of chronic disease has replaced communicable diseases. The aging population could be a reason for the increase in non-communicable diseases since problems like heart disease become more prevalent as we age. Another probable cause for this shift in disease patterns could be a change in our diet as we gain affluence. In India for example, the mortality rate of ischaemic heart disease is very high due to a change in obesity patterns that has led to a country of fewer skinny people and more obese people that are susceptible to high cholesterol and heart problems instead. The video "Global pulse: Obesity going global" showed to us in class highlighted the danger of the rise in the number of obese people (The World Health Organisation predicted that 2.3 billion people will be overweight and more than 700 million will be obese in 2015 seeing that already 22 million children are overweight) as economic prosperity has driven a change in the lifestyles of Asians that cause consumers to demand for a Western diet that largely includes fast food. Easy access to unhealthy food combined with marketing techniques that make fast food seem like a good choice, a change in the concept of play such that physical activity is replaced by electronic gadgets as well as the affordability of fast food in recent years are the various reasons that contribute to the rise in obesity cases. China has the fastest growing obesity rate, with a quarter of urban China classified as being overweight, a problem that has roots in China's social context where its one child policy has given birth to a generation of pampered children that "have too much to eat, and too little time to play". In South Korea, child obesity is twice as high in low income families because parents have no time to prepare proper food for their children and research has found that parents' lifestyles affect children the most. All of this points to one thing: Obesity is becoming a world pandemic that calls for the intervention of bio-business to come up with weight loss solutions and look into genetic engineering to reduce the potency of fat genes. However, I agree with what our professor said about prevention being better than cure. Many of us will agree that a fundamental change in lifestyle is better than having to undergo a liposuction procedure that might bring about unexpected side effects without actually being proved to remove the fat in our blood. There is a difference in disease management (Reducing the negative) and wellness management (Maximising the positive) and we should aim to do both to achieve optimum results.

An area that I feel is worth discussing is the issue on prosthetics. Indeed, the move to include physically handicapped athletes and allow them to compete alongside normal athletes might seem reasonable to those who support the idea of giving the physically handicapped a chance to feel that they are no different from everyone else and hence, should not be ostracised. However, our professor raised a good point that the adjustability of how flexible the prosthetic leg is can result in unfair outcomes if these athletes are allowed to run in a normal race. The use of prosthetics can be seen as an advantage over the normal human leg with alterations to the length, speed and elasticity of these artificial leg replacements being made possible with technological advancements. As a result, the issue remains controversial which opens us to various arguments supporting or rebutting against the use of it alongside normal athletes in a competition. What do you guys think? Feel free to leave your comments or thoughts below!

Overall, I found this lesson interesting and informative. I would give it a 8.5 out of 10.

Have a good weekend!
Glenda

Sunday, September 22, 2013

Session 5

Our professor started the class by reviewing some quotes that left us with key messages worth thinking about. The first learning point is that anything advanced enough in the perspective of the the viewer will be seen as "magical" since it appears to them that technology has transformed an impossible fantasy into a possible and concrete reality. The next learning point is that the concept of who we are as an individual (our physical being) and our ability to connect and interact with others changes according to what we possess and is also dependent on the milestones made in technology (e.g. The introduction of the Internet). The third message that was conveyed to us was that with global drivers of change such as globalisation, this concept has expanded to include all the countries sharing the planet. This is because we are now interconnected with everyone around the world and together, all of us have a shared responsibility in sustaining the ecosystem that we are closely related to. Thus, we should all learn to understand and respect the interaction between people and systems, especially as we are interdependent on one another.

The focus of today's lesson is on using technology, namely ICT, to make a difference in the world. ICT (Information and Communication Technology) is a broad term that consists of many areas of interests, which I will discuss the main key takeaway messages from the session in this blog post.

1. Mass Media
What is mass media? Mass media is media that allows one to communicate and reach out to a large group of people. In the past, people made use of all sorts of methods to communicate with each other starting from the most basic forms like word of mouth, smoke signals, reading, letter-writing, before inventing more advanced ways of disseminating information such as utilising the radio, television and even the early Internet. There has been a clear transition from passive communication (one to many) that was used in the past mainly for the ruling government to aid in its centralisation of the country and advocation of propaganda; to an active one (many to one) that we are currently witnessing, where the government no longer uses the one-way approach and instead establishes an interactive communication channel with the public. An illustration of such a shift from passive to active communication is the Internet. Initially, with the introduction of the early Internet as a form of communication, a passive approach was harnessed where people posted information online and others would simply read and close the webpage, regardless of their decision to accept the information or not. However, this has changed with the advent of the 2nd generation technology that is more interactive and interesting with the invention of the World Wide Web. Web 2.0 unlike the early Internet has an additional component of interaction in the form of contribution. It also incorporated functions like bookmarking and brought in new ways of communicating and reaching out to others through novel concepts like social networking. With continuous improvements in technology,  we are even in the process of a move towards the 3rd generation. Web 3.0 is not only interactive but is also invincible, working everywhere even as we are resting. Such examples include the ability of the 3rd generation technology to help us book our flights and plan our travel itinerary. It is even able to customise according to our habits, preferences and friends, showing off an ever higher level of technology that is unprecedented. However, as all innovations usually come with positive and negative effects, this shift from a one-way provider to  interactive communication, has both sides to it too. In the perspective of a government, this improvement has definitely allowed for feedback and communication that fine-tunes messages to respond to the needs of people and find out what the public really wants and thinks. From the consumer's perspective, this shift is beneficial as it has allowed them to become more informed of the reliability of the source, product quality and product pricing from the commercial marketing done online. In the general perspective of the community, this change might also be seen as beneficial as they are now able to be more informed of the truth rather than simply absorbing what the government chooses to feed them with the one-way mode of communication in the past. Nevertheless, there are still negative effects that can be observed from the shift. One such example would be that the interactive communication now opens us up to a wide range of information that needs to be verified for its reliability and accuracy.

2. Internet
We also watched a video (Evolution Web 1.0, 2.0 to 3.0), where we saw devices interacting with other devices with web 3.0. Imagine that in the future, cars are able to interact with other cars such that if the cars are too close, one car will be able to tell the other without the driver having to do anything. This idea of automatic control in fact already exists in the aviation industry between planes. It is also seen in the introduction of self-driving cars and even in the commonly used YouTube, with the "suggested videos" function. Such a technology like most, has its share of positive and negative effects. An example of a benefit is that with this different ability introduced to control movements, traffic accidents can be reduced since it minimises the possibility of human error when cars and vehicles communicate with each other instead. Furthermore, this technology can also help to boost productivity. However, there is still the essential problem of a loss in privacy as these machines gain access to our thoughts, which remains unsolved. Web 3.0 represents the vision that we have, yet it takes more than just anyone to materialise this vision and make it happen. For example, intelligent harvesting has been introduced long ago but has not been seen to be made concrete in the market. In addition, such futuristic technology also raises the question on feasibility considering the myriad of other factors that have to be weighed in to be marketable to consumers. Looking at the example of the new innovation that allows you to control all your devices at home; while it might seem like an interesting concept to many, it is costly and thus, not feasible to most households. As a result, this technology is still not in common practice yet.

3. Social Networking
The next video we watched was "Social Networking Made Easy". From this video, we learnt that social networking allows us to reach people we never dreamt that we were able to reach and more importantly, allows us to capture the hidden opportunities (jobs, people and new places to live) in connections that cannot be seen in the real world since it makes connections between people that are potentially valuable, more visible and transparent. Social networking thus makes our network more useful.

4. Crowd sourcing
The idea of crowd sourcing to reach out to a larger community beyond your network was also introduced. Crowd sourcing makes use of the Internet to reach out to a wider range of people to help you to find the solutions that you lack. Crowd funding works hand in hand with crowd sourcing to help us achieve our objectives. Wikipedia for example, uses crowd sourcing to bring in more contributors that will add more information to the existing knowledge base. Crowd sourcing has facilitated the establishment of connections to help us tackle the various challenges we face, in a cost-efficient and convenient way; although it is apt to question the reliability of the solutions and information retrieved through this method that serves as one of the limitations to this mode of ICT.

5. Gaming
Gaming technology is especially beneficial when it can be used to apply to other industries. For example, the use of joy stick in surgery, where we see gaming equipment and technology being transferred to the medical and healthcare industry that helps improve the lives of others. Gaming can also be used in education to better the way the syllabus is taught that can help improve the retention of knowledge in students or increase interest levels when engaging in the area of study. We can also harness the gaming environment to test for the feasibility of new inventions, giving the gaming arena a lot of potential for innovation.

6. Wireless Technologies
Wireless technology already exists in the present with the introduction of WIFI for us to access the Internet through our smartphones or through our laptops and other electronic devices. It also represents a move towards the future with the possibility of wireless TV that can definitely improve the quality of our lives as it reduces the hassle of handling the multiple cables attached to our television now and increases the aesthetic value with the absence of messy and tangled cables. Similarly, the idea of charging buses on roads as an innovation of wireless technology can improve convenience and benefit the transport system.

7. Interactive Telecommunication
Here, we learnt that as technology becomes more advanced, devices too become more integrated with the introduction of music capabilities, movie experience, data plan etc. This is a result of customer feedback or customer demand, although companies do work towards redundancy to maximise profits. For example, they will be less likely to introduce a technology that can last for a long time since that will severely reduce its profits when consumers find that with a long-lasting gadget, they will not need to replace it as often. Thus, most businesses and firms will choose to respond to consumer requests and demands one step at a time with intentional and tactical delay.

8. Information Systems
This is a system of sharing information and knowledge, with one major example being the traffic system. We learnt from our professor, who is also a practicing doctor, that there are 128 separate systems in a hospital system (e.g room allocation, patient welfare), where these separate and specialised systems help increase proficiency and efficiency.  There are also other systems present such as the financial information system, which is an enterprise system that captures all of the separate systems and integrate them.

9. Cloud Computing
Cloud computing is the use of information that is not resident on your device but takes advantage of  other sources of information, accessing and use it. The benefit of this is that if you were to lose your device, the information will not be lost since it will be stored in the cloud like the "iCloud" that Apple has launched. The downside to this technology, however, is the existence of a security risk that can  jeopardise our personal safety and privacy. We watched a video ("What is cloud computing?") that taught us that with the use of cloud computing, we no longer require a big technical team which is beneficial to the company as it cuts down on the resources (human resource: labour) required. Cloud computing also allows for customisation, which enables us to select and harness the capabilities that we want. In addition, cloud computing gives us access to powerful technology at a fraction of the cost that saves both time and money for the product user. Basically, cloud computing has changed the way information technology system works, a truly revolutionary innovation.

10. Knowledge Management
This allows us to see the big picture and aid organisations in making better decisions. We utilise pieces of data to synthesize our information (things that are confirmed and that which we know) that can then contribute to our knowledge (harnessing information that might be gained from learning from our mistakes) and adds on to our wisdom (from past experiences). To develop wisdom, it is necessary to analyse and make sense of data, which can then be used for decision-making. This is what we call "smart data" and also the reason why analytics is critical as it helps us to see and apply patterns to the data.

We then moved on to discuss if Man has successfully captured the potential of ICT to make it a global driver of world change. The key takeaway messages from the discussion is that in ICT, there is a presence of a digital divide between those with access and those who do not have. Often those that do not possess the technology are the ones that need this technology the most, to possibly alleviate poverty for example, and thus, there is a need to cross this divide and ensure that every child and every village has access to ICT and are able to gain knowledge. Also, there has been little application of ICT to education, where there is lots of room for improvement in this area. In our local context for example, while there are instances when ICT has been incorporated in education when teachers make use of ebook readers, introduce e-learning or get students to engage in educational computer games; they are limited and usually not sustained over a long period of time. Moreover, there has not been a move towards literacy programmes through the games and ebooks. Thus, there is still a long way to go before ICT can drive a world change in education. This is where Bill Gates’ quote is extremely relevant when the message he is trying to convey is that we must first know how to use the information, and then apply, before an effective change can be made to the way things work. Similarly, for ICT to drive a global change, we must first know how to capture its potential and apply it to bring about a change.

The session also covered on the evolution of Man, where we traced the movement of hunters to the domestication of animals and agriculture. This transition resulted in higher efficiency that gave Man more time for other things and increased productivity (by 25 times). All these culminated in sufficient wealth, and eventually saw us entering the phase of Industrial Revolution that generated even more income. This later progressed to the ICT/Knowledge Revolution. The difference between both revolutions is that while the period of the Industrial Revolution rewarded manual work done by physical labour, the Knowledge Revolution rewarded on the basis of the work done by the brain. The question that was raised in class at this point was whether we should help the less-educated to upgrade their skills seeing that in the period of Knowledge Revolution, information and knowledge are crucial in order to be rewarded? Or should we leave them behind since some of the less-skilled workers already feel satisfied with their present situation and are unwilling to receive education and upgrade themselves? In my opinion, we should take an active step in helping those interested in re-education to upgrade their skills in order for them to remain relevant in a knowledge-intensive society like the one we are living in now. This is especially so with the emphasis on skills development in Singapore. I believe that everyone interested should have the right and the opportunities to receive education and training since this can help boost productivity and improve the quality of the workforce, which can generate long-term economic growth in the future. For those who express a rigid and closed mindset on the idea of skills upgrading, it is apt to raise awareness (possibly through campaigning efforts) on the importance of education and skills upgrading in ensuring their continuous employment in a workforce that rewards those who work and showcase knowledge and wisdom. Also, how do we capture the full potential of the ICT/Knowledge Revolution? To answer this, we must know that there is a need to cross the digital divide, giving more people the opportunity to access technology. There is also a need to ensure that the population is equipped with the relevant skills and technologies.  It is important that these skills are up to date since the needs and demands of society are constantly changing. For example, there is now lesser need for specialized skills as automation becomes increasingly important.

There are definitely potential risks and dangers in using ICT which we have also discussed in class. Examples of such risks include espionage on the personal (relationships like extramarital affairs), corporate (business ideas, marketing strategies, new innovations etc.) and national level (capturing information and data to gain strategic advantage), identity theft (stealing of another person’s identity to commit crime or get away with crime – to fulfill own objectives) and access to illegal sites like pornography. A key takeaway message here is that there will always be risks present in every activity we choose to embark on and so, what becomes important is how we manage these risks to balance and maximize the benefit we can gain from utilizing the technology. Technology can be very useful and beneficial if it is used correctly.

An informative and interesting session as usual! I would rate it a 8.5/10 :)

Have a great week ahead,
Glenda!

Sunday, September 15, 2013

Session 4

4A

The focus of today's lesson is centered on the idea of change. There is a need for an active change towards sustainable technology. However, to whom the responsibility of financing this move should be owed to has been a long debated question that has not been answered. Personally, I feel that it should be a shared responsibility, regardless of the size of the country. This is simply because the planet belongs to all of us and everyone has a part to play in sustaining it rather than selfishly expecting the larger countries to solve the problem. Singapore, for example, is a small country but this should not stop us from being part of the solution seeing as we are also contributing to the problem. Here, I agree with what our professor said, "If we say we are a red dot, and can't do anything about it then US can also say that they are only 5% of the population and thus, should leave the responsibility of sustainable technology to the other 95% to solve". Indeed, if every country in the world chooses to push the responsibility to another and delay the problem-solving process towards a greener and more sustainable future, we might not see a future at all in years to come. We are all polluters alike and should all contribute to making a positive and active change into our lifestyles or habits, and expand the usage of sustainable technology. Singapore especially, as a first world country, possessing the technological capability, wealth, sunlight and R&D; will definitely be placed in a strong position to transform itself into a country that promotes green, renewable and sustainable technology as long as we set our mind to commit to it. However, this responsibility at driving world change should not solely be placed on the shoulders of the government. As mentioned, this change involves everyone and so consumers should also be active in their efforts by changing their mindsets and inculcating strong values to be willing to pay at least 5% more for sustainable products in order to play a part in a sustainable future for our children, the next generation. We need to make a choice to change, be willing to change and be ready to execute the change.


As we looked at quotes by famous people like Charles Darwin, I felt that there were several key ideas that could be taken away. The first learning point is on the importance of our ability to adapt to change. In an ever-changing environment, it is not the strongest or most intelligent but rather the most adaptable that will survive and succeed. These are the ones that recognize change and are willing to change accordingly depending on circumstances. Similarly, in the corporate world, businesses that are able to move away from old technology and utilise new technology and novel innovations to create new opportunities are often the ones that can gain success. Another learning point is that in order for us to drive change, we must first adopt a mindset that is keen on improving and innovating. It is only when we are unwilling to live with the existing situation, will we stand up to our own visions and make a difference to the status quo. This in turn, brings us to the most important learning point. It is not sufficient for us to merely want to change (although it is definitely essential as a first step) but even more crucial that we actually invest the time and effort to make things happen to translate our ideas into innovations that can adapt to the changes happening around us for us to stay relevant.

Next, we moved on to talk about the difference between evolutionary and revolutionary change. I learnt that evolution happens when our interests change and as we seek different sources of satisfaction, we harness new technology to create different things that will give us happiness or meet our demands and needs. Language itself has gone through an evolutionary change as different cultures dominate in different time periods. During Pax Brittanica, there was a surge in the number of people mastering the English language. However, as we shift towards a generation where China is increasingly gaining dominance, more people want to learn Chinese instead. Owing to the competitive society that we are living in, we find that we are continuously demanding for faster and better things. This requires changes to meet our insatiable appetite for improvements. This can be achieved through the APDC cycle (Action -> Plan -> Do -> Change -> Action -> Plan…) that puts the plan into action, makes improvements and brings about transformations. The core difference between evolutionary change and revolutionary change is the process taken for the change to be made. While evolutionary change involves a cycle of continual improvement, where a performance gap will be observed before a substantial change is brought about; revolutionary change witnesses a radical leap. This radical leap is basically a radical departure from traditional ways of thinking and acting that causes an abrupt transition from one development to another. A technology revolution for example, is when a radical change is made to the way we operate that allows us to maximize the value we can gain from it. There is a distinction, however, between revolutionary change and disruptive change. A disruptive change can be defined as a change that is irreversible in the expected future. For example, mankind has leapfrogged into a different lifestyle with the introduction of phones as an alternative and more efficient mode of communication and this has impacted the lives of many in an irreversible way. Going through a day without using our phones is now an unimaginable scenario to many, when previously the idea of a phone did not even exist and people communicated through conventional methods such as letter writing. This would be an illustration of a disruptive change in our lives that is irreversible in the expected future as no one would expect to be able to live without their mobile devices after experiencing the convenience and efficiency of it.

We then went on to discuss about new technology adoption, where I was introduced to the various types of customers in the market. Our professor then took a quick poll to find out which group of customers each of us belonged to and it was observed that most of us in class fell under the category of “Early majority pragmatists”. This meant that we sought after stable technology safe from viruses and are functional and operational. However, this also meant that we were unable to cross the border separating customers who want technology and performance, and those that desire solutions and convenience. This border is also known as the chasm that is often difficult to overcome, as consumers are usually unwilling to take the risk when nothing is concrete and would rather be on the safe side and ensure that the innovation really works before accepting it.

In class, we also looked at the various readings given to us and I will highlight a few main points from the discussion facilitated by our professor. The key takeaway message in reading 1 is that there are in fact many drivers of world change, with 14 such global drivers identified altogether. From reading 3, we see that these drivers are based on different aspects such as economic growth, national security and environmental (climate change). It was also brought up in class about the gradual loss in America's dominance, and the need for America to get used to the idea of a multilateral world. This could be attributed to the transfer of global wealth and economic power (especially from the West to the East), a process that has been aided by globalisation, one of the main drivers of world change. The accessibility of a greater range of markets has spurred price competitiveness, where lower costs of manufacturing has shifted the locus of manufacturing and service industries to Asia. We also understand from reading 2 that the more open a country is, the higher its GNI because it encourages the flow of investments into the country that can help boost its economic growth. The openness of the country also allows for greater access to technology that in turn improves our infrastructure and manufacturing processes. It is obvious that a more globalised country will thrive better. However, globalization and the opening up of markets also indicate a higher level of competition since it makes markets more mobile and so, once a country starts to price its products higher than the rest, a shift in demand for their products into another country’s market will be observed. The country with the more expensive products will then experience a drastic fall in its profit level as demand for their goods and services fall. Another example of how globalisation can affect a country is observed in reading 4, where we see the Zambian economy struggling with the full effects of globalisation such as the floatation of their currency in the exchange market. The openness of markets as a result of a more globalised and interconnected world has made the Zambian construction market easily accessible to international players, with a higher reputation and thus demand than local firms that pose as a serious threat to the businesses and livelihood of local Zambians in the construction industry. 

4B

From the question posed by our professor in the latter half of the session on whether the eagle, the ostrich or the dodo bird will be the rising star, a key message that can be taken away is that in a competition to reach the top, it is often those that are dissatisfied with the status quo and are driven to change things that will be able to emerge victorious. In the case of this question, the eagle will be the rising star since the ostrich is unaware of what is happening in its surroundings and refuses to change according to circumstances that will ultimately lead to its decline. The dodo bird, needless to say, is already extinct. Just as the powerful quote from Edwards Deming has implied, it is possible not to change but in order to survive and even thrive, we need to move and be prepared to change with times and adapt to a new world. Also, in order to make a difference, we must first learn to fail. These are very important concepts that I felt were very useful and applicable. 

Our professor highlighted the difference between leadership and management. A leader is one who is visionary, looks into the future and explores the unknown while leaving the trail behind. A manager on the other hand follows the existing trail left behind by the leader. Here, we see how the leader is creating a paradigm by setting up the entire framework to give the organisation direction (where to move), timeline (when to move) and an agenda (how to move) whereas a manager works within the paradigm to make sure things are done right. This is achieved when the manager responds to changes and receives guidance from leadership to facilitate the change. Leading takes a more proactive approach (For e.g. Singapore is already planning for its 5th terminal such that even though the plan has not materialised, there is preparation made for the change to be realised.) while management is a more reactive role that involves observing trends and responding accordingly. (For e.g. China is a large producer of milk but if its products are found to be contaminated, we need to respond to changes in and search for alternative markets).

We also watched a video in relation to the discussion on the leadership and management. What I took home from the first video "First follower: Leadership lessons from Dancing Guy" was that a leader requires the courage to step up and do something new, where this actions needs to be easy to follow to make it easy for others to follow his bold move and even build on it since every leader needs followers in order for them to be termed a leader. Another key point is that as a leader, he/she needs to embrace his/her followers and treat them as an equal to forge a collaborative relationship. It can also be understood from the video that leadership is over-glorified since the tipping point occurred when the existing followers attracted a large crowd to join is. It is not the leaders but rather the followers that the new follower emulates. It is apt to say that "It is the first follower that transformed a lone nut into a leader".  The next video "Best video ever - True leader" is a truly inspirational clip that conveys an essential message that an individual needs to take the first step to move to get the country to change and progress. The little boy in the video shows us how it just takes a commoner's initiative in taking the first step to propel a change that even a superstar is unwilling to do. This reinforces the point that size or even age does not matter, and what truly does is our desire and initiative to make a meaningful change. Just as the size of the country does not better when it comes to the shared responsibility in gearing towards a sustainable future, the age of the boy was irrelevant as he managed to gain followers and lead the change that positively impacted the lives of others. Change is truly in our hands and this is a very vital message that I felt could be taken away, amidst other ideas, from the videos.

Lastly, we also did a brief analysis of reading 1 for session 4B that I felt highlighted the challenges in being a leader. As leaders work with their followers, they should expect to face independent  individuals with their own mindsets that might not conform with the rest. Such strong-minded individuals are usually hard to persuade and convince and it is thus difficult to impose things on them since this might lead to the opposite effect of the follower rejecting you or even rebelling against you. Considering that we are living in age of knowledge where everyone has their own ideas, information, innovations; it is difficult to make a group of disparate peoples to all accept and uphold the vision and rules set by the leader. This is when a leader needs to learn to manage the differences and synthesize a solution that is agreeable to all. 

Managing change in a society where such changes are pervasive, our traditional model of simply freezing, unfreezing and freezing ideas again will not work as we will find that we are unable to keep up when the strategies put forth undergo dormant state (freezing period). Thus, in response to these changes, we should switch to a new model and consistently create opportunities for people to improve, modify and make changes along the way so that we can continuously renew and stay relevant. 

It was another knowledge-packed lesson with many key messages to be taken away, which made the session really fulfilling. I would rate this lesson a 9/10 :)

Cheers,
Glenda

Sunday, September 8, 2013

Individual Topical Review Paper - A Brief Outline

LASER Technology: Its Prevalence and Prominence


Executive Summary
- Define laser technology, prevalence and prominence

- Context for the prevalence and prominence of laser technology
-> Why is laser technology increasingly used in so many different sectors today? ("Prevalence")
-> Why is laser technology gaining importance? Is it a superior technology? ("Prominence")
-> What is it about our society now that creates a demand for laser technology?

- Brief overview of how the paper will be structured

Introduction

- Reasons for choosing the topic: Current trend -> Laser technology expanding into many sectors
                                                                     -> Laser technology becoming increasingly popular
- Why it is important to do a paper on this topic: Future trend that highlights the importance of laser technology

- Introduce the different key areas that laser technology has been applied to

- Summary of what will be covered:
-> Historical rise of laser technology
-> Current developments in laser technology
-> Future Considerations

Historical Perspective 


- How did laser technology come about? 
- Timeline
- How it grew to prominence and became pervasive

Current Situation 

- Latest forms of laser technology being used to cater to the needs of the different industries
1. Laser as a solution to problems 
2. Laser as a tool to improve the quality of life
- How laser technology has brought about a revolutionary change to mankind and our environment (Eg. in the different areas that laser technology was applied to -> Significant achievements)
- Pressing issues and pertinent problems that we are encountering now in the use of laser technology

Future Considerations 

- Management of risks and fears 
-> Analyse concerns that people might have in order to evaluate possible measures that can be taken to address these concerns arising from the use of laser technology
- Analysis of the potential implications of laser technology 
-> Social, economic, political, environmental impact
- Future of laser technology 
1. Continuity: What aspects of laser technology will be retained? 
2. Change: What are the improvements and modifications that will be made to laser technology? 
3. Sustainability of laser technology: Its functionality and relevance in the long term. Will it still be as prevalent and prominent? Will the value of laser technology rise or fall in the future?

Conclusion

To be drawn

Saturday, September 7, 2013

Session 3

3A

As a lead-in to the topic we are covering for this part of the session on Technology and Industrial Development: Toward Sustainability, we learnt the importance of industrialisation as the road to development for most countries. The idea of "most countries" and not "all countries" brings us back to Yali's question in Guns, Germs and Steel on why there are differences between the rates of development of different countries and how we should go about solving them. I feel that this lesson provides us with some insight into the question that Jared Diamond had failed to answer, as will be explored later in my discussion of the areas covered in class today!

Industrial development is necessary to ensure that our processes remain relevant in the ever-changing present and can even be sustainable in the future. Previously, mankind has utilised a traditional linear approach to industrialisation - Manufacture, keep the product and dump the waste. This might be a functional process in the past as the amount of human activity back when industrialisation was a newly introduced concept was considerably small and thus, Earth could easily absorb the waste disposed without significantly negative repercussions. However, as human activity ballooned along with time, our actions have started to take a toll on Mother Nature. Pollution in all its different forms has resulted in a very large impact on the atmosphere. This is alarming because the atmosphere is an integral part in what makes the Earth livable. Among many uses, the atmosphere blocks the Sun's harmful rays from penetrating Earth and if we are not careful, we will not only destroy Earth but ourselves too as these dangerous rays can cause skin cancer and eye damage. While the homeostatic mechanism as brought up by our professor can aid the Earth in correcting itself and compensating for disruptive changes, the consistently increasing stress we place on it over time will ultimately break down the ability for Earth to maintain a positive equilibrium. As a matter of fact, if everyone consumes as much as the US does (using 30% of the world's resources), we will find ourselves requiring 4 to 5 planets to cope with the excessive stress exerted on Earth. The unfortunate truth is we only have one. It is important to realise that there is a limit to everything, even something as expansive and seemingly formidable as Earth is. Hence, this calls for a change in our industrialisation patterns: A move towards a cyclical approach as a form of industrial development for a sustainable planet. This new approach recognises the potential damage we can bring to nature if we carelessly dump waste from manufactured products, such as the toxic material and chemicals used, that can severely contaminate the environment. Apart from discouraging thoughtless dumping of waste used in the old linear model, the cyclical approach promotes sustainable industrial development for the future. It creates opportunities for innovation and opportunities to bring about change. For example, our old practice of disposing products like diapers might require a change for a more sustainable future as diapers take up to thousands of years to degrade when disposed in landfills. They release greenhouse gases and contribute to global climate change. Other than environmental damage, diapers also contain toluene, ethylbenzene, xylene and dipentene, which are known as volatile organic chemicals that are linked to adverse effects on humans with long-term exposure. Thus, with sustainable values in mind, we might be driven to seek a change and innovate an alternative product that will be healthy both to the environment and to mankind. 

After going through the various models for industrialisation, we moved on to watch an interestingly animated video on the "Story of stuff". Despite only watching the first 5 minutes of the 20 minutes long video clip, I have picked up several important messages from it. The first being that we cannot run a linear system on a finite planet indefinitely. This is closely related to the idea of limits as mentioned in the previous paragraph. There is a limited amount of space that we can continue to throw our waste into, there is a limit to the tolerance level of our environment to accepting the pollutants we emit as a byproduct of our industrial and commercial processes, there is a limit even to how much we can extract from the Earth's surface before all our natural resources are one day sucked dry. We need to change our mentality that there is "still a long way to go" because if everyone thinks this way and everyone takes more and more from the Earth, the day when our future generation will be born into a barren planet, emptied of resources but covered with waste and to top it off, a damaged atmosphere that makes living on Earth impossible; will come in no time. Another message that can be taken away from the video is the fact that the Third World countries are increasingly being pulled into the chain of environmental damage as consumption giants like the US attempt to find solutions to the decline in resources within their own countries by robbing other countries of theirs, extracting and exploiting and damaging in the same way that was done back in their home country. This signifies a spread in the damage of the planet that is originally concentrated in one part of the Earth to other parts too. Our materialism and greed has contributed to environmental damage and it is time to gather both developed and developing nations to make a change. The last takeaway message is that as long as we continue to put toxics into our industrial production systems, we will keep getting toxics in the manufactured products and such toxins not only harm the environment but affect our body systems too. For us and for the environment, we should move towards sustainability especially as we live in a finite planet.

Next, we went through some of the assigned readings in class. The first reading that we did was on the "Environment fact sheet: industrial development". In the discussion we had in class, it was suggested that traditional industrial processes are no longer relevant to us now and there is a need for new industrial processes that has thus resulted in industrial development. It is ironic that while US is among the top few countries that extracts the most out of Earth's resources, it is also at the forefront of sustainable development in areas like renewable energy for example and in ensuring that sustainable processes are done correctly. However, information gained in America and Europe is not enough. As we undergo industrial development and successfully innovate to come up with new products or more efficient processes, it is essential that we take such technologies and transfer to poorer countries so that they possess the skills and technology too. This reduces the inequality between countries as information and processes are shared, which I feel is the answer to Yali's question on how we should close the gap between the developed and the less developed countries. Moreover, as more manufacturing processes are transferred to developing countries like the Third World which has been used by richer nations as their primary production base, it is even more crucial that the information on the appropriate and sustainable way that processes should be done is spread to them since any errors on their side will lead to an impact on the global environment. Hence, there is definitely a need to be concerned with Yali's question over the inequality as we learn to extend the necessary information on sustainable technology and processes to developing countries too. It is a rather informative summary document of what is right and wrong and what needs to be changed. It also urges us to translate traditional processes that result in externalities into sustainable processes that internalise the costs on third parties like the environment. The takeaway message here is that there is a fundamental need for people to change their mindset about externalities and start taking responsibility for their actions.

In reading 2 on "Industrialisation as an engine of growth in developing countries", it is understood that without industrialisation, we will not have development since industrialisation is an intrinsic part in transforming poor agrarian countries to wealthy ones. When a country is first in developing, it tends to take all the innovations and ideas and stand to benefit from that. However, they are also the ones that are made to bear the risks and deal with problems not encountered before with little or nothing to take reference from. These will contribute to the advantages of backwardness that the working paper has pointed out. The countries that are less advanced do not have to reinvent to produce new technology but simply adapt from existing ones, which is cost effective and time saving since they do not have to pay for R&D and defects or have to waste time going through failed processes before coming up with the successful product ready for marketing and sales. This tells us that while countries that innovate later start off with a lower base, they eventually rise with the advantage if they have the right connections and technologies. After all, mankind are copycats. We copy, imitate, borrow ideas, learn from them, adapt and make the information we have into something newer, cheaper and faster; and because we can master this skill so well, we are not in a disadvantageous situation even if we are not the first to come up with a product. Such adaptation of course has both sides to it. We can either be optimistic and see it as a positive and rapid dissemination of new ideas or be negative about it and scorn such acts of imitation as infringing on copyright and preventing the initial creator from maximising on his/her potential. It all depends on perspective and whether we belong to the camps of "the creator" or "the modifier". One real life example of a less-advanced country benefitting from its backwardness is Africa where despite it just beginning its road of industrialisation, it is still one of the fastest in the world in terms of economic growth. Reasons contributing to this phenomenon could be due to the country's new realisation that civil war does not pay (both in the short run and long run) and thus, has dealt with it and began catching up in its rate of development instead. The 10-15% economic growth clocked in by Africa exemplifies how with the right economic policies and infrastructure, even developing nations can rise and grow at a fast pace. This is another solution to Yali's question on the way to solve the inequality between advanced and less advanced countries. It is interesting to note that Africa attributes its economic growth to its traditional African values just as Asians emphasize on culture as an explanation for their growth. Perhaps, another message to be taken away from this article is that all countries will ultimately undergo fairly similar processes to develop and rise and this is comforting for the less developed nations as it provides them a glimpse of hope that as long as the country can determine what kind of development and industry they want (value-added? manufacturing?) and apply the processes, it is likely they can lift their countries out of economic impoverishment and backwardness and emerge as a growing economy too. Singapore is one such industry that has turned itself into a value-added industry with emphasis on electronics and other value-added products as well as skills enhancement. 

Reading 3 provides a business case on sustainability with its article on "Sustainability for tomorrow's consumer". It is found that increasingly, businesses have realised that it is to their best interests to promote sustainability. This deviates from their past perception of sustainability where many companies have previously scoffed at it. This new interest in sustainability could be attributed to businesses wanting to build a positive perception in the eyes of the public (who will view them as a good corporation with clean and green technology and therefore be supportive of their company's efforts and products) and the government (who will lend support and provide funding to green companies). Our professor conducted a small poll in class on how much more we were willing to pay for a completely sustainable computer as compared to a contaminating computer that costs $1000. The results of the poll showed that our class was only willing to pay 5% more for greener technology where the higher the price ($1075 compared to $1050), the lesser the number of people willing to pay. This highlights the fact that people generally are price sensitive, a concept that economics students would have learnt that as prices increase, the willingness and ability of consumers to pay for the good will be reduced and as a result, quantity demanded for the greener and sustainable product will fall. It is also possible that the poorer you are with lower purchasing power, the less interested you will be in upholding a sustainable environment as it is likely that you will want to use the least possible amount of money to purchase a good or service and will not be willing to pay more for a similar but environmentally sustainable product when you are already tight on cash. However, this is the wrong mindset to have as everyone should take responsibility for the issue on sustainability and all of us, rich or poor, have a part to play in sustainable development. It is prudent to remember that the planet is shared and so will the burden of sustaining it be. The problem arises when consumers are short-sighted and tend to focus on the short-term costs rather than the potential benefits in the long run. Let's take the example of the energy-saving lamp for example. It is a costly product with low demand because buyers place their myopic focus on the short-term expenses of purchasing a more expensive energy-saving device rather than on the benefits of cost efficiency, higher sustainability and friendliness to the environment that can all be reaped in the long term. A key message that can be taken away is how important a role each and every individual play in efforts towards sustainability. In Singapore for example, as people became aware of the importance of sustainability and asked for renewable energy, the government was thus spurred to look into alternative sources of energy. The government alone does not have incentive to subsidise sustainable products because of the higher cost of production involved. However, if the people are proactive about sustainable development, so will the government in a bid to appeal and cater to the public's requests.

3B

The next half of the session was on Technology and Innovation Management. We were introduced to the Research-Development-Application (R-D-A) Translation Process, a three step process that is used to respond to market needs. 
1. Research: This is the step where we can fantasize all we want about possibilities and bask in the creativity of looking at things in completely different ways just like Albert Einstein did when he combined things together to make something interesting and novel. Our experimentation contributes to new insights and understanding on how things can be done in a new and different way and this serves as constructive research in the eventual innovation.
2. Development: This is the bridge between research and application when we attempt to translate these new ideas, insights and understanding into reality and test out their practicality in application (For example, the receptiveness of the product in the market according to market circumstances like if the economy happen to meet with a Financial Crisis, people are unlikely to be willing and able to spend on luxury products and hence, we need to develop a product that will suit the economic situation.)
3. Application: This is the final step of the process and is the reality where the ideas, products and technologies are now sold to markets, corporations and enterprises. 

We also learnt about the value creation pipeline, which I found interesting. Invention is the first creative step with coming up with something new that will become your concept. The next step is technology validation in which the idea put forth has to be proven to be able to be translated into reality (that the concept works and is able to be utilised in the new product). Following this is the need for "productivisation"where the product is developed, tested and further improved before it undergoes business case validation that demonstrates how business plan can be taken to the market. Before finally introducing the product into the market, ways of regulating the product has to be decided on. For example, if the product is a drug, it has to be decided whether the drug can be found in any drugstore or has to be regulated by the doctor before purchase in which case only a limited number of people will have access to the product. The first two steps rely on science and technology before subsequently relying on business and marketing to create the rapid growth that we see in the pipeline. I also understood from the study of this model that there is a higher chance of success and a lower chance of risk as we move along the pipeline.

We also covered some readings in the latter part of the session. The first reading on "U.S. Technology and Innovation Policies: Lessons For Climate Change" is based on the viewpoint of the US government. As discussed in class, there are two main points to be remembered from this article. The first is that the technological innovation process is huge and the second is that the US government realised that spending on R&D is insufficient as public and private partnership needs to be drawn in to work hand in hand with government efforts. A three-way collaboration between the government, public and private firms is thus required to promote innovation in the country. 

The next reading is on "Human Development Report 2001", where it is known that certain countries fare better than others in technological achievements/advancements. Through the Report, I was introduced to the concept of technology hubs that are either legendary such that there is a congruence of people with ideas and venture capitals (e.g. US that has a grand total of 13 hubs, UK with 4 hubs and Germany with 3 hubs) or those that are trying hard to achieve but reap little or no results (e.g. Singapore with only 1 hub). Here, Yali's question can be brought back into the context as we question the different rates of development of technology hubs around the world. Why do some countries like the US have so many while Singapore can only achieve one? Why are there marginalised countries like Nicaragua and Pakistan that have no hubs at all? Could political stability play a part? Could government policies be preventing countries like Ethiopia from building a hub of its own due to the lack of Internet penetration there? Statistically, less than 1% of the population there has Internet access. If the Ethiopian government invested in bringing Internet to the people, could this open them up to more opportunities to grow a technology hub? 

The last reading we discussed is that on "The Biobusiness Landscape: The Importance Of Innovation And Value Creation". The concept of valley-summit landscape was introduced, with the valley being the environment that has many competitors, low barriers to entry, low interest for investment and  low margins whereas the summit is an environment with high investment, high barriers to entry, high returns opportunities and have value-added products and services. Naturally, we will aim to be in the summit. Same goes for businesses and corporations. Since the summit is knowledge and invention-intensive, players in the summit have to keep innovating in order to remain at the top and this would mean a certain level of R&D to prevent them from falling into the valley. Apart from the valley-summit landscape that deals with the old and new economic principles respectively, there are also cloud opportunities that are future opportunities in which the business models are not sufficiently developed yet. In an era of "copycats", where you are just one of multiple players in the industry, innovation is an essential process that allows one to venture into different areas and be a step ahead of others. There are many different ways to get to the summit: 1. Cloud to summit  (e.g. When a new cure is discovered for HIV) 2. Valley to summit (e.g. When a company begins to brand itself differently and uniquely while simultaneously denying another company of rights to the their product through copyright acts. This can be seen in the example of Apple that upon finding themselves in doldrums, reinvented to harness themselves to the summit) The cream of the crop in this case would be those at the summit level with entrepreneurship, resources and technologies put together and yet have aspiring business plans and new ideas that serve as cloud opportunities. 

To answer the professor's question on whether innovation should be technology-driven or market-driven? It is wise to select based on the amount of resources and funds you possess. For one with sufficient and even excessive funds, it will be an investment in the future to enter technology-driven innovation where people with different specialisations are put together to create a product that might or might not serve the market. Products that are a result of such innovations are usually categorised under what "people don't know that they need it until they see it". Sony Walkman is a classic example where people got curious and excited with the creativity and ingenuity of the product when it was launched and this resulted in a huge sales of the product. The same goes for a smartphone when it was first brought into the market. Market-driven innovation, on the other hand, is what the market exactly needs. This is especially useful for innovators that do not have excess funds and thus would want to make as much money as they can without suffering much cost. Such would be categorised as products "people know they need and will buy when they see it". A key takeaway message is the need of a fusion of the 4 "SMARTS" - 1. Smart manpower 2. Smart ideas 3. Smart money (Investors coming in at the right time in the right places) 4. Smart alliances, connections and partnerships (Connections are important since good business/market partnerships are needed to ensure that the product can enter the market easily and quickly).

In conclusion, this lesson has been a really informative one that has really provided me with a better understanding of both technology and industrial development as well as technology and innovation management. Judging from the amount of things to write and reflect, the class has been a 3h 15 mins well spent soaking up the information taught to us by the professor! I would rate this lesson a 9/10. In addition, I also appreciate those who gave us their time and presented on the various topics in class today. Really good job :)

Cheers,
Glenda